Correction

February 5, 1996 by Strategy Staff

In the Jan. 22 issue, a story about the agency changes of Lever Bros. and Reckitt & Colman Canada was incomplete.

While Lever has moved Sunlight products, Snuggle fabric softener and Vim to Ammirati & Puris/Lintas from MacLaren McCann, J. Walter Thompson continues to handle Wisk and Lever 2000 brands.

As well, Ogilvy & Mather keeps Dove.

As part of a worldwide consolidation of global brands, Reckitt & Colman Canada has made MacLaren McCann its agency of record and also given the agency responsibility for Lysol, Sani-Flush, Sani-Foam, Wizard and Airwick.

Stringer Veroni Ketchum of Toronto will continue to work on Reckitt & Colman’s Prosolve carpet cleaner and non-global brands: Easy-Off, French’s, Hawes, Keen’s, Neet, RedHot Sauce, Schwartz Mustard, and Zero.