Cossette Media of Toronto has won the Nike Canada media planning and buying assignment valued at more than $6 million.
The business had been with Harrison Young Pesonen & Newell since 1988.
Cossette Media is a wholly-owned subsidiary of Montreal-based Cossette Communication-Marketing, which handles Canadian creative needs for Nike Canada from its Toronto office.
Wieden & Kennedy of Portland, Ore. is the worldwide creative agency for Nike.
