Cundari promotes a VP and lands new business

The Toronto agency has moved Jennifer Steinmann into the EVP managing director role, and it will now be handling creative and media planning for two 3M Canada products.
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Cundari has promoted Jennifer Steinmann to the executive VP managing director role. Her new job will be to sustain client satisfaction, creative work and agency talent.

Steinmann has worked at Cundari for the past four years, previously as its VP director of client services. She will continue to maintain leadership of the account services group in addition to handling new business development and general agency management. The agency has stated that there will be no replacement for Steinmann at this time.

“Jennifer has been a significant contributor to the agency’s success and growth over the last few years,” said CEO Aldo Cundari, in a release. “I am thrilled to see Jenn in this new role and trust that, with her leading key business areas of the agency; further growth is in our future.”

In addition to the new appointment, Cundari has been awarded work for London ON-based 3M Canada after an agency review this summer. The creative shop is now tasked with handling the business strategy, creative and media planning for 3M Canada’s ScotchBlue Painter’s Tape portfolio as well as its Command brand.

Steinmann notes in a release that there were similarities between both organizations, particularly with regards to their core values and how they “empower a culture of innovation.”

Virginia Johnson, strategic brand manager, construction and home improvement markets, 3M Canada concurs, adding that the brand looks to “leverage our expertise in science and technology to solve problems through innovation inspired by our customers.”

“We chose Cundari…because of their excellence in understanding client challenges and delivering business solutions through creative executions. That’s how we work at 3M, and it’s important to us to find an agency that works, and thinks, in this same way.”