Cossette has won a bid for the Business Development Bank of Canada (BDC) to handle all its communications activities, including brand image, corporate identity, ad campaigns, strategic planning and digital strategy.

The new business will be carried out in Montreal, home to BDC’s headquarters, although all of Cossette’s Canadian offices will contribute expertise, according to a press release from the agency.

BDC has roughly 2,000 employees and more than 100 business centres nationally. The organization offers loans, consulting services, capital, securitization and venture capital to small and medium-sized businesses.

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