Can you trust AutoTrader.ca for great deals and an extremely accurate valuation of your vehicle? Yes. Yes, you can. The agency went to air with three commercials – including testimonials and spots spelling out the functionality of the client’s site.

The Indie List: doug&partners

Results through strategic input

Sponsored

1642-punch-image2

Premium mixer 1642 packs a punch

The beverage brand promoted its tonic and ginger beer through a shopper marketing program in IGA stores across Quebec.

MAR01_19110632_ MWC x NFL_Helmet Counter Display2

CPGs promote in store ahead of the Big Game

Frank’s RedHot and Mars Wrigley are been promoting their brands’ association with the NFL this season through contests and kegs.

getthatbread2-

D’Italiano suits up with the Raps to drive bread growth

The Weston brand produced basketball-themed packaging and a new campaign to help sports fans “#GetThatBread.”

meatless-2

The Meatless Farm Co. targets key retailers and meat eaters

The plant-based food company is driving purchases by hitting flexitarians with messaging right outside grocery stores.

DebAdams

Harbinger makes a leadership change

Deborah Adams takes over the president’s role as Jeff Weiss turns his focus to a sister agency focused on consumers over 55.

TekSavvy Solutions Inc--Big Telcos to Cabinet- Forget -very dist

TekSavvy rallies support for lower internet prices

The “Pay Less To Connect” campaign aims to get Canadians to support a CRTC decision and oppose a petition from larger telcos.

diamondcrowley

Diamond adds new VP of strategy

Jon Crowley joins from Sid Lee to help manage and grow the agency’s team, as well as refine its processes.

subaru2

Subaru shows the Impreza as a cure for boredom

The automaker takes a cue from pharma ads as it looks to boost the compact car’s awareness.

Social marketing

Online habits hold steady despite privacy concerns

Insights from the Digital Marketing Pulse Report reveal consumers are reluctant to change in search of greater online privacy.

The Gap

What’s behind Gap’s woes?

From the C-Suite newsletter: The banner may no longer be a powerhouse, but analysts disagree on the cause of its struggle.

Pedestrians

When (and how) consumers will leave their homes in 2020

Demand for convenience and control will lead to multifunctional homes and frictionless mobility, finds a global trends report.

Brian McLean_Bond president

Bond Brand Loyalty hires new president

PwC’s Brian McLean joins to support the loyalty and customer experience agency’s plans for global expansion.

bmb2020

McDonald’s restarts debate about the Big Mac Bacon

The QSR aims for a sense of “co-ownership” for its most iconic product with characters that have become faces of the brand.

gray-laptop-computer-showing-html-codes-in-shallow-focus-160107

Soshal launches digital experience design agency

The Ottawa-based agency bucks the integration trend by launching Craft&Crew as a standalone offering.