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SAQ inspires shoppers to try something new this holiday

The crown corp pokes fun at why people buy certain wines to show how its loyalty program can guide them to better purchases.

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2019 Agency Holiday Cards: Week 1

Zulu Alpha Kilo, The Hive, Klick and Taxi are spreading kindness, self-care and a bit of weirdness to mark the season.

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King Ursa names head of strategy

The Toronto agency hires Annie Bedard, following wins from Maple Lodge Farms and U.S.-based Cordura.

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Why McDonald’s made Big Macs in a see-through kitchen

The QSR is being transparent to highlight recent changes to its food preparation processes.

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Tech in Action: Starbucks uses AR to extend its holiday reach

A Snapchat execution adds the brand’s holiday message to the tree in Toronto’s Eaton Centre.

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Digital payments explode as cash volumes implode

A Payments Canada report also finds security concerns still hold back the uptake of payments with mobile devices.

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How to take control of your own digital upskilling

From the Tech newsletter: Microsoft’s Lisa Gibson explains why non-IT staff need to improve their digital know-how.

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MDC adds Canadian agencies to new Doner network

Collaboration and speed-to-market will be cornerstones of a North American group that includes Veritas, Union, 6Degrees and KWT.

Bridgehead Coffee

Bridgehead Coffee acquired by Second Cup’s new parent company

The acquisition is the first by Aegis Brands as part of a plan to expand its portfolio of brands.

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Up to the Minute: Innocean hires new head of production

Also, Golin wins North American assignment for Lego and Ruckus adds to its digital integration team.

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Public Mobile puts affection on display

The mobile carrier emphasizes the “affectionate” nature of its recent rebranding by amplifying what its customers care about.

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The&Partnership picks up Canada Post business

The agency has created a bespoke team to service the account, working with Junction59 and Tank on fulfilling its mandate.

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Craft chair announced for the 2020 Marketing Awards

Cossette’s Carlos Moreno will lead a jury recognizing technical and artistic achievement.

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Sobeys rolls out sensory-friendly shopping nationally

The grocer expands a pilot project to make all of its stores more inclusive of people with autism or other health considerations.