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The 2020 Indie List

Despite industry consolidation trends, Canada’s independent agencies continue to thrive

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SAAQ keeps the focus on the road

The organization’s latest effort to combat distracted driving shows how the consequences are never-ending.

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Rethink Breast Cancer is game for the ‘Booby Bowl’

The breast cancer nonprofit turns to the world of video games to rally rapidly growing fanbases.

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Harvey’s picks Giants & Gentlemen

The agency will work with Recipe Unlimited’s in-house team to tap “latent brand equity” in upcoming campaigns.

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ParticipAction shifts its approach to making life better

The nonprofit continues to take a holistic view of the benefits of physical fitness, but without the jokes.

Mastercard-Mastercard opens global Intelligence and Cyber Centre

Mastercard opens tech hub in Vancouver

The company is developing innovations in payment tech alongside cybersecurity advancements.

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Nudge.AI is shutting down

The Toronto-based startup faced “challenges” in finding new funding for its CRM-focused artificial intelligence platform.

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Communo raises new funding with plans to expand

From the Tech newsletter: The platform that helps agencies find freelancers now counts Frank Palmer among its investors.

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Edelman names new leadership in Vancouver

Agency veteran Rhea Dubois-Phillips takes over operations for the office as its new general manager.

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Online juries announced for 2020 Marketing Awards

As the final deadline approaches, meet the industry pros that will help judge this year’s entries.

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Non-profit shows consent should be standard, not celebrated

Fondation Jasmin Roy Sophie Desmaris aims to show youth that they shouldn’t need praise to do the right thing.

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Quebec City Tourism picks Lg2 as agency partner

The agency has been tasked with promoting the city as a tourist destination in work reaching global and domestic markets.

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Premium mixer 1642 packs a punch

The beverage brand promoted its tonic and ginger beer through a shopper marketing program in IGA stores across Quebec.

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CPGs promote in store ahead of the Big Game

Frank’s RedHot and Mars Wrigley are been promoting their brands’ association with the NFL this season through contests and kegs.

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D’Italiano suits up with the Raps to drive bread growth

From Shopper Marketing Report: The Weston brand created new packaging and a campaign to help fans “#GetThatBread.”