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Sponsored Supplement

Co-op Advertising: The networked indie

With a bevy of creative freelancers and specialists at its fingertips, the Toronto agency punches above its weight.

DP Home

PFLAG uses data to keep travelers safe

A new global platform reimagines the Pride flag as an online data tool to keeps LGBT people informed while abroad.

Benefit Cosmetics

Tech in Action: Benefit Cosmetics’ ‘try-on’ brows

The beauty retailer joins other major brands in harnessing AR tech to improve shoppers’ online experiences.

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Adobe is bolstering its retail tech capabilities

Live in-store tracking and VR are among the tools it says will help improve the shopping experience.

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Rewards for sharing data an attractive option: survey

Roughly half of Canadians would share info to save on insurance, while autonomous vehicles remain daunting to many.

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CMA to work with Ayima on digital properties

The digital agency will help the marketing association improve its online presence and SEO.

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Shelly’s mission: getting people home safely

Uber and MADD share a story of grief from a driver who is fighting impaired driving.

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Leadership shakeup comes to DDB and Tribal

CCO Cosmo Campbell, president Andrew McCartney and managing director Michelle Kitchen are no longer at the agency.

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Taco Bell’s over-the-top approach to chicken

To promote its Naked Chicken Chips, the QSR launched an “extra” online menu offering twelve extravagent experiences.

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Bricks-and-mortar retail alive and well, study finds

Why the death of traditional retail stores might be “greatly exaggerated.”

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Nourish Food Marketing’s grocery retail trends for 2018

Retailers and food marketers can expect large-scale disruption in the space, as e-commerce food sales continue to rise.

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Instacart acquires Unata

The delivery service aims to create a “one-stop shop” to help grocers compete in an increasingly digital retail environment.

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Walmart partners with Penguin Pick-Up

Two co-branded locations expand the retailer’s reach into areas of Toronto where access to its grocery offering is limited.

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VH Sauce refreshes Chinese New Year strategy

Here’s how ConAgra is modernising efforts around the holiday with a new brand and retailer program.