Christopher Lombardo

Contact Christopher by sending an email to clombardo@brunico.com

Articles by Christopher Lombardo
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Tag hires new client lead

Katie Musgrave joins from Tribal, adding digital strategy expertise to the Toronto boutique agency’s offering.

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Back-to-school spending to continue growing

In addition to increased online shopping, a study also suggests parents are making multiple in-person trips to find the best deals.

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Reunion Coffee balances purpose and profit

How the craft roaster has built its business model around sustainability, from ethical sourcing to local retail distribution.

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Sapporo takes a deeper look at Western influences

The Japanese beer brand continues to explore cultural exchange in a new four-part docuseries.

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French’s continues to drive home Canadiana

The condiment brand adds Raps goodwill to its “made in Canada” values with a traveling Canada Day truck.

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Q&A with Metro’s Nancy Modrcin

Outgoing VP of marketing says in-store displays not dead despite digitization.

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Why an OVO partnership makes sense for RBC

The bank believes working with the lifestyle brand will help promote its entrepreneurship efforts and attract more younger customers.

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Sobeys builds on Special Olympics partnership

The grocery retailer rolls out a two-week effort to raise $1 million dollars for communities across the country.

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Coca-Cola hopes to drain threes with Raptor mini-cans

CPG releases limited edition Sprite and Coke mini cans to celebrate big win.

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Unilever dances to a different tune in Quebec

Unilever promotes shampoos with EDM, local influencers and Jean Coutu.

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Doritos suits up for superhero activation

Brand asks Torontonians to test their fear of spiders in new activation.

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Canadian vs American shoppers

Brandspark finds we think differently about value, trust and innovation.

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Does corporate structure impede business strategy?

A new CMO Council survey finds nearly half of marketers feel they are missing out by not maximizing engagement locally.

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Circle K aims to connect beyond convenience

The retail chain is trying to drive awareness for its young brand by emphasizing how its selection can help during key moments.

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DSW kicks off new loyalty program

Shoe retailer redesigns its loyalty program based on demand for more “earn and burn” benefits for frequent shoppers.