Harmeet Singh

Contact Harmeet by sending an email to hsingh@brunico.com

Articles by Harmeet Singh
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Ronald McDonald House has your number

Family connection is at the heart of the charity’s social giving campaign.

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Pickle Barrel shows local food some love

Why the Ontario casual dining brand upped its focus on fresh ingredients.

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Dustin Rideout joins MLSE

Sid Lee’s former SVP and partner will lead brand and fan experience for the sports organization.

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Quaker shows the rest of the picture

A new social campaign sheds light on what’s missing from those “perfect” Facebook photos.

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Sid Lee wins Canadian Olympic Committee

The shop will act as the new creative AOR through the 2020 Games in Tokyo.

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Hudson’s Bay goes hipster for the holidays

The retailer targets quirky millennials with its “#ElfMyLife” product and marketing strategy.

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True Sport asks parents to focus on fun

A new campaign sheds light on how lectures after sports practice could do more harm than good.

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Cossette Vancouver adds three

The shop has new faces in the creative, accounts and production departments following recent business wins.

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Heart & Stroke’s big change

The first major brand refresh in over 60 years debuts alongside a new creative campaign.

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Holiday shopping habits, student edition

The who, what and when of how young Canadians are buying, plus other insights from a recent SPC survey.

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Interbrand brings on new strategy head

Andrew Martschenko joins the Toronto office after working for the shop in New York and Asia.

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Why Ikea is playing up its downstairs

Inside the retailer’s Market Hall strategy to make more Canadians fans of its designs.

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Deadline extended for Retail Innovator of the Year

Submissions now close this Friday, as we look for the brands that have turned insights into action.

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Up to the Minute: Cannes shrinks its juries

Plus: New wins for Ketchum and NKPR, GroupM streamlines and more news you may have missed.

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SickKids gives it 100% for 100 donors

A new “VS” campaign has a month-long focus on the goal of building a new operating suite.