Harmeet Singh

Contact Harmeet by sending an email to hsingh@brunico.com

Articles by Harmeet Singh
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KBS adds a strategy director

The shop aims to deepen its digital expertise with its recent hires.

Cash Desk Roots Cabin Yorkdale

Roots debuts a new store concept

The brand also continues its strategy of integrating Canadian musical talent into its ad campaigns.

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6S Marketing wins Cobs Bread

The agency will lead digital work for the expanding franchise bakery.

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Media Profile wins M&M Food Market

The shop will lead the strategy for communicating the refreshed brand’s positioning to Canadians.

Knit

Canada Goose’s CMO talks venturing beyond the parka

Jackie Poriadjian-Asch on why knitwear is the next step for the expanding brand.

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Canadians’ taste for ethnic flavours grows

Consumers’ palates are still craving international flavours, including in new dayparts.

Blue

Blue Goose serves up a new series

The organic brand aims for engagement with its new digital videos featuring famous faces firing up the grill.

Union

Pomp & Circumstance wins Toronto’s Union Station

The major transit hub is the latest in a string of summer wins for the PR shop.

Toyota

Tech in Action: Toyota’s teen driver takeover

The automaker’s Android app seizes a speeder’s Spotify and offers up a cringeworthy replacement.

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Tokyo Smoke heads west

The cannabis retailer partners with a Saskatchewan-based hospitality company to expand ahead of full legalization.

Nature

Nature’s Path raises its packaging bar

The organic CPG co has changed the look of its energy bars, leaning into its more recognizable name.

Filet de 5 pointes OKA L'Artisan

Oka ventures further into snacking

The cheese brand adds to its individual portion pack options ahead of back-to-school.

Browns

Sneakers are the star in Browns’ new push

A wide range of faces are also at the core of a rare mass campaign from the footwear retailer and Adidas.

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Marketers are facing a responsiveness gap

Everyone wants to be agile, right? Here’s what CMOs say is holding them back.

Atlantic

Atlantic Canada’s credit unions fall back on trust

As the rules change for financial institution marketing, Atlantic Central continues its strategy of differentiation.