Justin Dallaire

Contact Justin by sending an email to jdallaire@brunico.com

Articles by Justin Dallaire
SteveCarter

Mitsubishi appoints director of marketing

Steve Carter steps into the role to oversee Canadian brand strategy, marketing and communications.

GirlGuides1

Girl Guides focuses on giving youth a choice

A new digital campaign capitalizes on the youth organization’s role of being a “catalyst for girls.”

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Check it Out: ‘Could this poster be your next tampon?’

In support of Toronto charity The Period Purse, Doug&Partners launched a campaign asking uncomfortable questions.

Yorkville Village

Rock-It picks up several assignments

The PR shop makes eight hires on top of new work with Yorkville Village, Simply Protein and The United Way.

Mintel

Technology and trust are shaping food trends

A Mintel report shows that transparency around product claims is essential for brands to connect with consumers.

FastFacts2

Is there marketing gold in them thar (data) hills?

A new survey by the CMO Council finds some execs feel they lack the time and budget to ‘unlock all of data’s potential.’

Corner Office

Corner Office Shifts: Loblaw’s Grant Froese heads up Harvest One Cannabis

A round-up of senior-level changes you may have missed.

Duncan Fulton

RBI is focused on growth, says its new CCO

Stepping into the role, former FGL Sports president Duncan Fulton explains where the company is headed.

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Behind Indeed’s advocacy for job seekers

The job site has evolved from a search tool into a company that supports prospective employees throughout the hiring process.

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Republic names head of strategy

Brian Tod comes from the client side to lead the agency’s strategy offering.

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Zulu adds a pair of creative directors

The agency has also added several creative teams and promoted two to ACD roles.

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Check it Out: Wild postings mimic tattoos and piercings

A campaign for MTL Tattoo incorporates elements of body art to hold up out-of-home creative.

Coolway

CoolWay embraces being guilt-free

The low-calorie, high-protein ice cream launches a pair of humorous spots for its first campaign.

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Up to the Minute: Kabane lands Familiprix business

Plus, National acquires Octane Strategies and Crowns Creative adds director of strategy and content.

Sapporo

Sapporo says ‘arigato’ to the West

A North American campaign evolves the Japanese beer brand’s story by placing it in the context of a cultural exchange.