Justin Dallaire

Contact Justin by sending an email to jdallaire@brunico.com

Articles by Justin Dallaire
Dr Pepper

Dr Pepper breaks the bond of twins

A new campaign builds off the brand’s “unique” approach to targeting millennials.


Samsung explores the love spectrum

This year’s “Look at Me” campaign puts the spotlight on the power of assistive technology.


Movember doubles down on mass media

The charity has renewed its efforts to broaden its reach and brand message.


Mackie Biernacki appoints a managing director

Melissa Tobenstein will oversee client services and help grow the business.


Check it out: The sweet taste of home

Dairyland marks its 100th anniversary by reuniting families from east to west.


Toronto gets a new design shop

Field Trip & Co is led by minds from Bruce Mau Design and SapientNitro.


Boeing tries to make its mark on Canada

Should the company have positioned itself differently following its spat with Bombardier?


Jamieson gears up for cold and flu season

The health products brand takes a cross-product approach to boost business impact.


Doritos hits play on original music track

The PepsiCo brand makes noise to mark the return of its Sonic Sour Cream flavour after a 14-year absence.


What’s trending for 2018?

From penny-pinching to facial recognition, here’s what Mintel sees for next year.

CPA Canada

Check it out: Chartered accountants tackle the ‘internet fad’

A new campaign positions CPAs as having a direct impact on future-proofing businesses.


Sports Experts enters the ghost business

The Quebec retailer celebrates its 50th anniversary with a touch of the supernatural.


Quaker embraces the cold

The brand’s new campaign extends the warmth of its product to Canadian newcomers.


Brad appoints a creative director in Montreal

Hugues Morin gets a promotion after continued new business wins for the agency.

KBS & Henderson pic

KBS Canada wins Henderson Brewing

In a surprising twist, the Toronto brewer selects a global advertising firm as its first agency partner.