Justin Dallaire

Contact Justin by sending an email to jdallaire@brunico.com

Articles by Justin Dallaire
Good&Ready

Toronto ad vets open a new agency

Juniper Park co-founders Terry Drummond and Alan Madill have opened Good&Ready, offering bespoke teams across services.

LCBO-gifting

LCBO launches holiday gifting assistant

The crown corp is aiming to give shoppers another way to navigate its selection for gift recommendations.

Ecommerce-Retail

Canadian retailers still playing ‘catch-up’

New research from KPMG highlights a need to adapt to widespread digital and demographic changes.

Yves-Influencers

Yves Veggie Cuisine embraces ‘flexitarian’ strategy

The brand looks to expand its audience as more people adopt plant-based diets.

Corner Office

Corner Office Shifts: New leaders at Sobeys, Tangerine

A round-up of senior-level changes you may have missed.

Toys R Us

Targeting the next gen of Toys ‘R’ Us kids

The toy retailer reminds Canadians it’s still open for business with its first marketing push since its U.S. parent company went under.

Curling-Cossette

Curling Canada reaches out to enthusiastic, novice fans

The organization’s first work with new AOR Cossette looks to make people feel okay about not knowing the sport’s rules.

Sweet Jesus

International Franchising Inc. acquires Sweet Jesus

The acquisition adds a millennial-friendly chain to the company’s portfolio, which includes Yogen Fruz and Pinkberry.

WestJet-Christmas Miracle

WestJet gives Christmas Miracle a global view

The airline reunites loved ones in London, England and explores traditions around the world in its new holiday push.

Aviva

Aviva shows link between insurance and goalies

Freddie Andersen serves as a stand-in for disaster relief in new spots for the brand’s Maple Leafs Insurance.

pexels-photo-359989-623x350

Up to the Minute: Brandfire names managing director

Plus, Republik makes four hires in Montreal and Lg2 snags assignment with Quebec retail chain Aubainerie.

TimHortons4

Tim Hortons relaunches its ‘True Stories’ platform globally

With a new global agency relationship, the chain aims to balance product marketing with emotional brand building.

Fuse-small

Fuse Marketing joins the Worldwide Partners network

The partnership opens global opportunities for the agency as it looks to meet demand from clients looking internationally.

Holiday-gifts2

Majority of holiday shoppers plan to spend sensibly

Research reveals holiday spending continues to fall and fewer people are saving up for their expenses throughout the year.

HealingHouse

Casey House launches spa to relax (unwarranted) fear of HIV

The Toronto hospital’s latest attempt to smash stigma is a spa staffed by people who are HIV-positive.