Justin Dallaire

Contact Justin by sending an email to jdallaire@brunico.com

Articles by Justin Dallaire
Shelley

In conversation with Shelley Martin, CEO of Nestle Canada

Retiring at the end of the month, the CPG exec looks back on her career and shares what lies ahead for Canadian food businesses.

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DavidsTea looks to ecommerce for growth

Despite CEO Joel Silver’s recent resignation and declining sales, the tea brand remains focused on its new ecommerce platform.

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GoDaddy brings sports alignment to Quebec

After launching service in French earlier this year, the company partners with Laurent Duvernay-Tardif to inspire entrepreneurs.

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Up to the Minute: Adviso wins Nautilus Plus

Plus, FleishmanHillard HighRoad makes several promotions in Montreal and Tink picks up Bicycles Quilicot business.

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OPG takes a cue from a classic fish tale

The crown corp warns swimmers and anglers to stay clear of hydro dams with the help of a Smokey the Bear-inspired beaver.

Corporate Managers Working at the Table in Monitoring Room. Room is Full of State of the Art Technology. Computers with Animated Screens.

New skills needed to address tech-related risks: study

PwC suggests that few Canadian businesses investing in new tech are also managing the associated privacy threats.

Walmart

Walmart takes fresh approach to grocery

The retailer brings renewed focus on its fresh grocery business with a campaign emphasizing quality and accessibility.

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CMA names Kaiser Lachance as communications AOR

The PR shop’s mandate includes supporting the roll out of the body’s Chartered Marketer designation.

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Cannes 2018: Canada’s Young Lions entries

From chips with positive messages to an actionable news platform, here’s how the teams answered their briefs this year.

Sweet Jesus

Sweet Jesus’ no-spend marketing strategy

The ice cream shop has grown to include 15 locations, despite not spending on advertising.

Corner Office

Corner Office Shifts: The SAQ’s new president

A round-up of senior-level changes you may have missed.

Marriott

The drive towards experience-based travel

Marriott and Airbnb expand their programs in a bid to capture travellers hungry for something more.

Koho

Koho’s gaming approach to fintech

With its “Restore Balance” positioning, the startup tells consumers they can “game the system” by managing their money at no cost.

Peter Blackwell

Boston Pizza names new lead marketer

Former Volkswagen Canada head of marketing Peter Blackwell joins the company as it continues to evolve its brand.

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Check it Out: Cannes’ top Grand Prix winners

A look at the work that turned the most heads at this year’s festival.