Jennifer Horn

Contact Jennifer by sending an email to jhorn@brunico.com

Articles by Jennifer Horn
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CASSIES simplifies its entry process

Entries are now being accepted, as the awards make some big changes and remove previous restrictions.

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Check it out: Schneiders’ new family ritual

A new Father’s Day spot hopes to elevate the fist bump – and the brand.

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Nabob and the coffee kerfuffle

How the 120-year-old brand managed to maintain its challenger status.

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PROMO! Awards finalists revealed

Cossette and Zulu Alpha Kilo lead the pack of nominees for the 16th annual awards celebrating creative brand activations.

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Gen Z, by the numbers

Sorry, millennials. Marketers are already looking to the next generation.

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Exploring other cultures through food: Mintel report

Canadians are craving ethnic meals, but some are intimidated to make their own. Here’s how brands can help them.

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Check it out: C2 Montreal, from all angles

Couldn’t make it? You can still view the happenings from a 360-degree camera’s live feed.

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Future Flash 2016: Advertising is not a dirty word

There’s still power in the TV ad, plus more ideas from the ICA’s annual conference.

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Why walk when you can hop?

Zulu Alpha Kilo just won Black’s Billy Bishop contest after devising a 900-foot-long hopscotch board for ParticipAction.

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Check it out: Airbnb’s hosting with benefits

The site’s first digital and print campaign in Canada speaks to the perks of putting up a listing.

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Are Mad Men mad at women?

Sex can sell, but does it have to? Industry folk from agency and client-side talk sexism in ads.

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Environics gives the skinny on consumer trust

Quebecers and immigrants are more likely than other Canadians to trust companies, but their confidence still isn’t very strong.

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Shopper Innovation Awards winners revealed

Check out all of the best work that moved the judges most.

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Does drawing make you nervous?

An account executive at Cundari is practicing her design chops by doodling drinks, food and Drake lyrics.

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This watched pot will boil

We look at the marijuana industry’s high hopes for new regulations and how three producers are preparing their brands.