Josh Kolm
BMR picks Lg2 as agency of record
The hardware retailer gives its marketing assignment to the agency as it continues with an expansion and transformation plan.
Nominations are open for Retail Innovator of the Year
Retailers who have put consumer data and innovative strategies to good use have until Dec. 21 to enter their submissions.
Sandra Sanderson joins Sobeys
The former Walmart Canada CMO takes over marketing as the grocer continues its transformation plan.
Should agencies stop pitching?
Why Couleur Locale’s Dominique Trudeau released a manifesto stating he would no longer pitch for business.
ICF Olson combines agencies under ICF Next banner
Individual agency brands will cease to exist in 2019 in favour of a more holistic offering.
A2C asks government for ‘fiscal fairness’
The industry body wants to see tax incentives for tech companies made accessible to Quebec’s agencies.
McMillan names new leadership
The Ottawa agency makes executive changes as CEO and CCO Gordon McMillan moves into a new role.
IGA taps into holiday cooking occasions
An animated spot and a cookbook are part of a campaign that aims to spark a love for cooking among kids and families.
YWCA sends sexts to strangers
The non-profit sent photos by AirDrop as a reminder of the impact and criminality of sharing someone else’s sensitive images.
Sleep Country to acquire Endy
The mattress retailer buys one of its direct-to-consumer competitors to bolster its online offering.
Tech in Action: AR that shows the reality of homelessness
U.S. bank Santander’s app puts people in the shoes of the working homeless.
Regi aims to be a personal assistant for product ownership
Former Grey and KBS CCO Patrick Scissons explains how his new venture is seizing an opportunity from a major pain point.
Why are Canadian businesses behind on AI?
Deloitte goes deep on the hurdles holding back implementation and demand for the technology.
Lg2 first agency partner for Keatext
A strategic partnership gives the agency’s clients access to an AI platform geared towards organizing unstructured data.
Peoples Jewellers organizes an on-air proposal
The jewellery retailer aired an ad during a Maple Leafs game to share a special moment as it unfolded.
