Young Lions registration opens
Industry pros under 30 have a chance to compete at Cannes as part of the annual competition.
Cadillac hits the streets
The luxury brand lets Canadians steer an XT5 through Instagram as part of its focus on experiential and social.
Creating good vibes around financial responsibility
Credit Karma uses humour to get Canadians to check their credit scores.
Ontario goes hyperlocal with climate change fight
How a series of new digital ads aims to drive home the everyday impact of warmer temperatures.
Cundari names new Montreal leadership
Nicolas Lefebvre will lead the office as the agency’s plans for expansion continue to develop.
PC gets the country to #EatTogether
The CPG brand forgoes product innovation to focus on how food brings people together for Canada 150.
Gildan buys American Apparel
The Canadian apparel maker acquires the fashion retailer at auction, but the fate of its stores remains unclear.
L’Oreal acquires three skincare brands from Valeant
The beauty giant expands its skincare portfolio as the Laval-based pharma company attempts to shrink its debt.
Check it out: A cold social experiment
Engage and Change shows what the homeless have to suffer outside by bringing the harshness of winter inside.
Harley-Davidson picks new Canadian leadership
Ignacio Isusi will lead the motorcycle brand’s local operations as managing director, while Jay Owen takes over as marketing director.
FCB names director of integrated production
Stefan Fabich joins to lead the agency’s evolving production offering after five years at Tribal Worldwide.
Marketers of the Year: Ginette Harnois won’t compromise
How stigma-challenging creative and robust CRM helped Penningtons empower its plus-size customer through fashion.
Check it out: Passing on your love of hockey
Hockey Canada creates an “endless video” of ways the game has touched the lives of Canadians.
Advil displays its feats of strength
A new campaign for Cold & Sinus opts to focus on the power of the product instead of the struggles of illness.
Sephora picks National
The PR agency will lead influencer outreach and communication strategies for the beauty retailer across Canada.