Josh Kolm
FCB/Six and Zulu Alpha Kilo win big at CMA Awards
FCB Canada, Rethink and Cossette were also among the top winners at Friday’s gala.
FCB, BBDO and Lg2 top Canadian winners at Epica
Sixteen Canadian agencies were among the winners at the awards judged by the global industry press.
Clearly launches AR-powered Facebook ad
From the Tech newsletter: A new try-on tool is the latest way the brand is helping customers reluctant to buy eyewear online.
Tech in Action: ACE Bakery takes an anti-tech approach
The “Bread Blox” helps consumers ignore their phones, reinforcing a brand positioning based on real-world connections.
Two announcements marketers need to know from Dreamforce
Expansions of existing Salesforce platforms that focus on CRM and voice stand to have the biggest impact.
Tank continues on its growth spurt
A new creative director and several additions to its health practice are among the hires in Toronto and Montreal.
Lowe’s Canada to close 34 stores
The company plans to “simplify” its banners, change its assortment and focus investment on omnichannel and remaining stores.
NABS takes over the stage at ADCC
A stunt at last week’s award show draws attention to the mental health challenges advertisers silently struggle with.
How Canada’s approach to earned media differs from the rest of the world
The methods are different, but a survey finds budgets and data are global challenges.
Brewers tap into new occasions
How brands are expanding outside of alcohol by courting the sober curious and branching off into non-beer products.
Cadillac Fairview’s new app makes the mall ‘searchable’
From the Tech newsletter: CF Browse gives retailers more data on how customers behave at the mall.
Stradigi AI to evolve platform with new funding
The company has secured $53 million in Series A funding, with a goal to be one of the top-three AI platforms in North America.
Are agencies ready to move away from the rate card?
A report from the ICA shows that while billable hours are still the norm, there is a desire for models tied to client success.
Public hires new chief creative officer
Guy Barnett will lead creative for the social impact agency from its growing New York office.
SAAQ creates a safety barrier out of a crosswalk
A stunt puts pedestrian safety in the face of drivers as part of a push to reduce the alarming amount of recent collisions.
