Josh Kolm
Sister Merci aims to navigate cannabis regulations
Former Weber Shandwick and Cossette staff form a consultancy, using knowledge of marketing rules to find creative opportunities.
Tim Hortons launches loyalty program
The Tims Rewards program is offering free food and beverages to members after every seventh visit.
Tokyo Smoke to open cannabis shop in Toronto
The retailer will sell its first recreational cannabis in Ontario after taking over HMV’s former flagship near Yonge-Dundas Square.
Consumers want value from banks in exchange for data
An Accenture report outlines four personas and how willing they are to give up their data.
Genesis Motors shifts marketing into high gear
The Hyundai-owned, digital-first luxury brand aims to drive more sales by talking about what sets its cars apart.
Fire & Flower launches cannabis ecomm platform
Recreational cannabis is available online in Saskatchewan, though the site offers some features for customers in other provinces.
Drug Free Kids recruits ‘practice kids’
The non-profit is giving parents a chance to overcome their fears by rehearsing how they talk to their children about cannabis.
TuGo enlists Engine Digital for strategic assignment
The digital consultancy will help the travel insurance company revamp the way it engages with customers.
MDC names new CEO amid slipping revenues
Mark Penn takes the reins as his firm makes an investment in the holding company.
Tech in Action: NFB uses AR to connect with students
A story about living through Japanese internment creatively utilizes interactive tech to better engage its young audience.
Putting a new lens on smart glasses
Why North believes sleek styles and boutiques can help drive interest in a moribund tech product.
Microsoft launches online AI school for execs
The tech giant is offering on-demand lectures for those responsible for AI implementation.
Online banking is preferred by most Canadians
A survey shows consumers across demographics prefer using digital and mobile platforms over in-branch.
Top Shelf lands PR AOR mandate with BSH
The agency’s assignment covers influencer, experiential and media relations for the Bosch, Thermador and Gaggenau brands.
Tank hires a VP to foster international collaboration
Thomas Lecordier will help the agency integrate services across its global offices.
