Jeromy Lloyd

Contact Jeromy by sending an email to jlloyd@brunico.com

Articles by Jeromy Lloyd
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How Canada’s new candy giant will move forward

Marketing VP Diana Frost wants to grow the newly merged Mars Wrigley and attract top talent.

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ATB’s next CEO will need to be part marketer

Outgoing boss Dave Mowat explains what his successor will need to succeed in modern banking.

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Kirstine Stewart named president of TribalScale

The former CBC and Twitter Canada exec joins a growing biz tech firm with international ambitions.

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Mars and Wrigley brands unite

A 10-year-old acquisition culminates in a single business with some of the world’s biggest candy brands.

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Connected tech fights old-school thinking

Business leaders see where the future lies, but struggle to get their companies to invest there.

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Dino Bianco to take over as Kruger CEO

The former marketer and Kraft Canada president replaces outgoing industry vet Mario Gosselin.

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Aurora Cannabis names global marketing SVP

Former Halifax agency president Savior Joseph takes on a growing international cannabis brand.

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GE Appliances is following a new digital path

The newly-acquired home appliance company has a new brand to build online.

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Bolstering defenses ahead of a brand crisis

With several companies dealing with public perception issues, experts say brand building buys time in a crisis.

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2018 Marketers of the Year

Defying fear, marketing norms and perceptions, here’s how these brand leaders won share and media buzz.

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New fintech has yet to earn Canadians’ trust: survey

When it comes to trusting digital financial technology, Ratehub’s survey shows the older the product, the better.

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Majority of execs aren’t seeing harassment: study

A new Canadian survey tracks how the C-suite perceives and deals with the issue.

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BonLooks stays focused on the gap

How an eyewear design and retail upstart is building its brand in an industry of global goliaths.

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The Quickfire: Under Armour’s Courtney Carlson

For its first time as an Olympic sponsor, the brand is showcasing new products for consumers and athletes.

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Jean Richer joins Up Cannabis

The former Acosta exec takes on a business strategy role as more marketing talent flows into the marijuana market.