Mark Burgess

Contact Mark by sending an email to mburgess@brunico.com

Articles by Mark Burgess
New York State Of Mind

Marketing lessons from the U.S. election

Election vet David Rosenberg of Bensimon Byrne discusses what marketers can learn from Trump’s win.

Berlitz

Berlitz convinces you to learn the language

The language training school shows what you miss when you have to focus on a movie’s subtitles.

Copied from Stimulant - SickKids2

Bringing Christmas to SickKids

The latest “VS” video puts to rest the fear that Santa will forget to visit children in the hospital.

Maxi

Maxi ventures beyond the flyer

The Quebec grocer makes its return to mass advertising with a focus on fresh.

Underscares

Red Barrels’ scare tactics

The gaming company has created a dependable product to promote the release of horror game Outlast 2.

Copied from Stimulant - Iogo

Check it out: Iogo’s dots get snappy

A new campaign from the Ultima yogurt brand draws some personality out of its umlaut.

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Lg2, Leo Burnett take top prizes at ADCC awards

The two agencies took home Scarlet Letters at Thursday night’s gala.

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Check it out: The Brew Box’s Christmas quiz

The subscription beer co helps gift-givers narrow down their choices and avoid holiday stress.

Carmilla

U by Kotex makes a movie

The popular Carmilla web series will be made into a feature film next year.

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Scents and marketability

Why marketers are following consumers’ noses in order to be remembered.

Copied from Stimulant - MTL2

Check it out: A celebration of Montreal

The city commemorates it 375th birthday with a campaign celebrating its history and defining moments.

Boost_clean1

Giving an old brand a Boost

The nutritional drink repositioned its brand by targeting the active boomer.

AOY videos

Agency of the Year 2016: Watch the videos

Check out some of the videos created by the shortlisted shops for this year’s show.

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Agency of the Year 2016 winners revealed

Take a look at who took home the big prizes at this year’s show and the work that clinched the wins.

Calvin Daniels - McCann

Commonwealth\McCann names new managing director

Calvin Daniels takes on the SVP role to oversee Chevrolet.