Matthew Chung

Contact Matthew by sending an email to mchung@brunico.com

Articles by Matthew Chung
HeinekenStrategy4

Heineken gets behind the turntable

To connect with millennials in the noisy electronic dance music space, the beer brand is trying a spin at branded content.

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Canadian Blood Services selects One as AOR

The Toronto agency will help the non-profit increase recruitment and retention.

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Jackman Reinvents expands creative team

Rich Cooper joins the Toronto shop as its CD, among 10 other hires brought in as a result of U.S. growth.

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Athlete of the year: P.K. Subban’s winning plays

Sit tight, our Brands of the Year will soon be revealed! In the meantime, check out these other buzz-worthy contenders.

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Check it out: House of tires

People just don’t have the space to store tires in their homes – no matter how artful it is, according to this new spot by Kal Tire.

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Is it snack time yet?

Who has time for a meal? Consumers are turning to snacks for their nutrition, according to Nielsen data.

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Agencies down for the cause

Corporations have increased their donations by almost 600%. Is it any wonder agencies are getting in on the action?

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It’s all in the wrist

New tech from Montreal-based Intellitix provides interactive experiences at events.

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Nissan’s documentary in the making

The car brand has embedded itself with community football teams to tell their stories as they unfold.

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Delivering the State Goods

Agency Sovereign State puts art (and Toronto) at the heart of an event showcasing brands it works with.

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Brands swipe right

Does tapping into Tinder get you admirers or will consumers spurn your advances?

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Calling all lazy environmentalists

WWF has a ridiculously easy way for us to preserve fish stocks.

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Throwback Thursday: strategy in 2005

For our 25th anniversary, we’re travelling through time. In ’05, mobile was a big (and we mean big) deal.

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So you went viral, now what?

It’s every marketer’s dream, but what do you do after your brand’s video is everywhere?

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SKE Labs brings smarts to the kitchen

The tech co is introducing two new products – one that orders online for you, another that tracks what’s in your food.