Melissa Dunne

Contact Melissa by sending an email to mdunne@brunico.com

Articles by Melissa Dunne
_DSC6953

And the Strategy Award winners are…

FCB dominated the third annual awards gala last night in downtown Toronto.

MxM_RGB_REG

Sparking a career pivot

The Marketers x Mentors program, set to kick-off in the new year, will support mid-career staff looking to make a change.

Iceberg_Float

Iceberg Vodka gets a new look

The Canadian-owned and made vodka brand plays up its roots to stand out in a crowded market.

simpliilogo

Simplii Financial launches first-ever campaign

The online-only bank worked with Juniper Park/TBWA to build the brand from the ground up.

vanparty

Lululemon strikes a party pose

The company celebrates 20 years by ‘evolving’ its shopping bags, launching a capsule collection and hosting birthday parties.

New Cans

Steam Whistle steams ahead with new packaging

The brewer adds nutritional information to target young Canadians who want to know what’s in their beer.

Bonlook-main2

BonLook eyes big expansion

The eyewear company goes from a single online store to 25 bricks-and-mortar locations as it looks to build a national brand.

IMG_0606

Here is the Digital AOY shortlist

Here’s the agencies with a chance to prove their digital excellence at this year’s awards.

IMG_0933

Who made the PR AOY shortlist?

Fourteen public relations shops are in the running to snag a top prize at the November Agency of the Year gala.

IMG_0945

Who is in the running for Design AOY?

Eight agencies will have a chance to pick up a top prize at the awards gala later this year.

Corporation Shoppers Drug Mart-Pharmaprix -largit son offre alim

Pharmaprix tests Zone Marche concept

The Quebec arm of Shoppers Drug Mart will begin selling up to 750 fresh-food items in 11 stores.

Marcello Leone -Image

RYU expands its universe

The CEO of Respect Your Universe talks about growing his Canadian upstart into a competitive global force in the athletic-wear category.

kencoleexterior

Kenneth Cole opens first standalone store in Canada

The VP of licensed brands for Haggar Canada honours the past while looking to the future.

snark

Motrin shakes things up inside Tina’s uterus

The pain reliever hopes to increase market share and connect with young women by “speaking their language.”

SOC_ALL_PrintExploration_Alma

A challenging campaign for the Special Olympics

The sports organization celebrates its 50th birthday by highlighting the accomplishments of its athletes on and off the field.