Patti Summerfield
Molson: 225 years of ‘Made from Canada’ brewing
NewsThis year, the beerco toasts its legacy of community involvement and refreshes its brands for the future.
Hugh Dow: Media Person of the Decade
NewsFrom opening the first agency-parented stand-alone media services company to deft navigation through the decade’s turbulent media environment, Dow has helped move media management companies to the top of the agency heap.
Pepsi in Quebec: deep roots
NewsIt may not sound as homegrown as Cirque du Soleil or St. Hubert, but Quebecers feel they have an ownership stake in Pepsi.
The Cola Wars: the Cherry Pepsi coup
NewsThe cherry-flavoured race was one of the events that shows the intensity of the battle between Pepsi and Coke.
Pepsi in Canada: highlights of the first 75 years
NewsSeventy-five years’ worth of milestones in Pepsi’s history in Canada.
Forever young – Pepsi’s first 75 years in Canada
NewsAs Pepsi gets underway with Q4 of its first century in Canada, strategy looks back at the first 75, how the brand successfully marked its anniversary – and what comes next.
Media Director of the Year – Sunni Boot
NewsIt was a surprise to us, too. Some you know quite well; others, less so. So we’re profiling the country’s top media directors: tracing their careers, uncovering the secrets to their success and asking them to pick their proudest media coup of the past 12 months.
Media Director of the Year – Chris O’Hara
NewsChris O’Hara, media director, Sharpe Blackmore Euro RSCG
