Staff

Contact Staff by sending an email to s@brunico.com

Articles by Staff
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So why should you care about blockchain?

BBDO’s Thomas Kenny and Zach Kula break down the marketing implications for the biggest buzzword in tech.

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Back page: Cannes is changing

No Fixed Address predicts the next Cannes crowd in an evolving industry environment.

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Broadcaster strategies behind mid-season TV

Many of the country’s major networks are sticking to “escapist” programming this winter to draw in viewers.

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Strategy’s 2017 Nice List: Part 2

From meticulous films to stigma-busting campaigns, here’s another round of advertising worthy of year-end recognition.

IKEA

Strategy’s 2017 Nice List: Part 1

Our editorial staff take a look at the creative work deserving of some extra recognition.

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Six tips on how to be a semi-decent agency partner

Identifying a shared belief between a brand and its biggest believers is key, according to Rethink’s Aaron Starkman.

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2017 Strategy Awards: The ASC plays the role of a trickster

The team lured people to a fake investment seminar to raise awareness about investment fraud.

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2017 Strategy Awards: The Starlight Foundation’s new clothes

Hospitalized kids wore their personalities with custom gowns made by Canadian designers.

Notes

2017 Strategy Awards: Take Note pens a digital love story

The Toronto store reminded people of the power of notes through a handwritten tale of love.

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2017 Strategy Awards: SickKids takes back the fight

The campaign showed SickKids as a “performance” brand, taking on the biggest challenges in child health.

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2017 Strategy Awards: SAQ inspires personalization

A multichannel approach was developed to highlight the benefits of the SAQ loyalty program.

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2017 Strategy Awards: Rethinking the cancer conversation

The Give-A-Care campaign featured custom products to help young women through treatment.

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2017 Strategy Awards: RBC’s patriotic pledge

The brand encouraged youth across Canada to make an impact in their communities.

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2017 Strategy Awards: Questrade asks the tough questions

The brand’s campaign featured TV spots with pointed client-advisor conversations.

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2017 Strategy Awards: PC connects consumers over food

The “Eat Together” movement highlighted the personal connections that can be made over food.