Staff

Contact Staff by sending an email to s@brunico.com

Articles by Staff
shutterstock_229761016

Up to the Minute: BICOM gets new managing director

Plus, client wins for North Strategic and Kwittken, GroupM’s new CMO and more news you may have missed.

shutterstock_229761016

Up to the Minute: New clients at FCB/Six, Environics

Plus: Molson Coors sticks with its media partner and more news you may have missed.

shutterstock_95600065

A smarter way to personalize (column)

Salesforce’s new Canadian CMO Tricia Gellman on how AI fits into the high standards of modern consumers.

shutterstock_133525103

Risk, reward and remembering context (column)

Jack Bensimon on the current political climate and the risk of misfiring messages.

Mikebrown

Canadian CMOs have a CX advantage (column)

ICF Olson Canada’s Mike Brown on what puts marketers here in a better position than their global counterparts.

McD Our Food

Brand Doctors: McDonald’s food. More questions

Industry experts suggest that perceptions about the QSR’s menu items won’t change any time soon.

Mobile-Creators

Four lessons from mobile content creators (column)

From Nike to “Dam Daniel,” Pound & Grain ACD Scott Lew breaks down what marketers can learn.

shutterstock_283736111

From Russia, with love

Ricardo Martin reflects on what he learned during three years at Unilever Canada from his new outpost.

shutterstock_142546120

Why do ‘big ideas’ seem so elusive?

The Idea Suite’s Fiona Stevenson and Shelli Baltman on how marketers can move past the excuses this year.

shutterstock_229761016

Up to the Minute: DAC expands in Europe

Plus: Bell’s latest acquisition, a new face at Twitter and more news you may have missed.

Pure

Mid-season TV checkup

Execs from Canada’s major networks give the inside scoop on their mid-season strategy, from old faves to potential new hits.

unnamed

A note to our new readers

Following Brunico’s acquisition of Marketing, our combined news team has started making a few changes.

BrainProject

Red Lion wins The Brain Project

Toronto agency gets a shot at driving research funding through Baycrest Health Sciences’ arts initiative.

shutterstock_528138850

Fund the ad blockers, and other ideas

Cheil Canada’s Scott Suthren makes his case for the ways adland can step up in 2017.

shutterstock_373700113

Welcome to the sharing economy of advertising

KBS Canada head Nick Dean reflects on talent in the agency world and what’s ahead for 2017.