Staff

Contact Staff by sending an email to s@brunico.com

Articles by Staff
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Embrace the shift away from stuff (column)

Mirum’s Mitch Joel tracks tech trends around streaming and subscriptions to prepare marketers for what’s next.

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Up to the Minute: Two exec promotions at DentsuBos

Plus, a Canadian shop is named AOR for Dallas-based Susan G. Komen and more news you may have missed.

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Ogilvy and Huggies take CASSIES Grand Prix

BBDO topped the first Effectiveness Index, while Leo Burnett is the top agency over the last three years.

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Startup lessons for the agency world (column)

The new disruptors make difficult clients, but their influence and innovation can make your business more relevant.

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Up to the Minute: BICOM gets new managing director

Plus, client wins for North Strategic and Kwittken, GroupM’s new CMO and more news you may have missed.

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Up to the Minute: New clients at FCB/Six, Environics

Plus: Molson Coors sticks with its media partner and more news you may have missed.

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A smarter way to personalize (column)

Salesforce’s new Canadian CMO Tricia Gellman on how AI fits into the high standards of modern consumers.

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Risk, reward and remembering context (column)

Jack Bensimon on the current political climate and the risk of misfiring messages.

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Canadian CMOs have a CX advantage (column)

ICF Olson Canada’s Mike Brown on what puts marketers here in a better position than their global counterparts.

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Brand Doctors: McDonald’s food. More questions

Industry experts suggest that perceptions about the QSR’s menu items won’t change any time soon.

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Four lessons from mobile content creators (column)

From Nike to “Dam Daniel,” Pound & Grain ACD Scott Lew breaks down what marketers can learn.

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From Russia, with love

Ricardo Martin reflects on what he learned during three years at Unilever Canada from his new outpost.

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Why do ‘big ideas’ seem so elusive?

The Idea Suite’s Fiona Stevenson and Shelli Baltman on how marketers can move past the excuses this year.

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Up to the Minute: DAC expands in Europe

Plus: Bell’s latest acquisition, a new face at Twitter and more news you may have missed.