Val Maloney

Contact Val by sending an email to vmaloney@brunico.com

Articles by Val Maloney
TourismBC

Tourism BC targets Toronto skiers

The travel association is reaching out to a new target, which includes Toronto, Washington and California, for its latest campaign.

Subway

Subway creates new days

The QSR has launched its first radio campaign for the Sub of the Day, aimed at commuters.

Telus

Telus makes a merry connection

The mobile co has launched a contest connecting Facebook fans with in-store customers and gifting them with prize packs.

CanadaPost

Canada Post pushes paper

The Crown corp launches its first TV ad campaign since 2007, promoting the value of real card giving.

Guiness

Guinness spreads the ‘Good’ word

The new campaign from the Diageo Canada brand takes its target market on a life tour.

Womens_Frobisher_vest_Black

The Bay adds retro warmth

A campaign by Red Lion launches the new Company of Adventurers clothing line.

Cineplex

Ford and Canon get interactive with Cineplex

The pre-show ads, which appear in theatres across the GTA, allow moviegoers to interact with the brands using their mobile devices.

PorterJoeFresh

Porter and Joe Fresh launch pretty partnership

The partnership, which includes a contest and free manicures at Billy Bishop Toronto City Airport, is a first for Porter.

harryrosen

Harry Rosen broadens target for holidays

The men’s brand goes out-of-home to reach gift-givers during the festive season.

sugarcrisp

Sugar Crisp sings a new tune

The Post Foods brand is targeting university students with a Facebook contest aimed at giving someone 15 minutes of fame.

Bessies

The Bessies expand in 2012

A new chair and new categories mark the 49th annual awards.

Pema_caleb_web

Rethink promotes two

Pema Hegan and Caleb Goodman are both getting new roles at the Toronto office.

Computer

Holiday shoppers jumping on e-commerce bandwagon: study

A study from Media Experts says Canadian online shopping is set to grow by 12% this holiday season.

oct11RecipeRichesEp1_3

Loblaw reinvents reality TV

The retailer signs on as a co-producer for Recipe to Riches, creating President’s Choice products based on recipes from the show.

BestBuyHoliday

Best Buy says ‘game on’

The retailer is targeting moms with its holiday campaign, which features a big TV buy and a Facebook game.