Val Maloney

Contact Val by sending an email to vmaloney@brunico.com

Articles by Val Maloney
mitsubishi

It’s all about the little things for Mitsubishi

Featuring 102 pieces of micro-content, a new campaign showcases all the changes in the latest Outlander.

AW

Check it out: A next-gen drive-thru?

A&W and Rethink put a summer spin on food delivery.

ikeaTwitterVendingMachine

Ikea explores some possibilities

The retailer wants to move from page admiration to purchases with its new catalogue campaign.

airbnb

Airbnb takes to the streets

The online accommodation site kicks off its first major Canadian activation in Toronto.

MC

MasterCard showcases its everyday uses

The brand wants Canadians to know its cards are as commonly accepted as its competitors.

Young-Lions

Canadian Young Lions winners revealed

Winners from Bensimon Byrne, Konrad, Leo Burnett, PepsiCo Canada, Procter & Gamble, Olive Media and M2 will be heading to Cannes this June.

aldoCundariLukeMoore

Cundari launches new media unit

Agency exec Aldo Cundari says the agency’s billing model sets it apart.

rogersNHLPlayoffs

Rogers freezes moments on ice

In its new campaign for the NHL playoffs, Rogers Media is focusing on the special moments that fans connect with most.

socialmediaShutterstock

Younger millennials show brands love on social media

Those under 24 are known for being social-savvy, but they’re also most likely to interact with your brand, new research says.

diveNetworksSidLee

Sid Lee dives into data with new partnership

The agency is working with Dive Networks for data visualization screens, and applying the numbers to its future Axe campaigns.

Copied from Media in Canada - PaulBurns

Former Shaw exec Paul Burns moves agency side

The former VP of digital media at Shaw Communications has taken a new role with New York City-based Huge.

cannes

Registration open for Young Lions and Young Marketers

Do you have what it takes to compete on the world stage in Cannes? Then you have until Feb. 18 to put your name forward.

SpokeAgency

Dentsu Aegis’ Isobar acquires Spoke Agency

Founders Jeff Greenspoon and Kai Exos will be staying on as leaders as their shop becomes part of Isobar Canada.

GOTH__CTV

What’s working, what’s gone, what’s next

How are networks faring, and what do they have in store for mid-season?

OMD group photo

MAOY Gold: OMD turns up the heat on tech

A recap of the returning winner’s big year: including the addition of a new tech-focused division and a data-driven planning model.