Alberta

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Tourism Calgary puts up an open sign

The tourism board is drawing consumers back to the city after the flooding with a new multi-platform campaign that features the city’s mayor.

AlbertaTraffic

Alberta Office of Traffic Safety gets cheeky

The provincial government is warning about the dangers of texting while driving with a new campaign that features the tagline “Crotches Kill.”

wild rose

Calgary’s Wild Rose Brewery appoints new CEO

Bill McKenzie will lead company amid plans to open a second brewing facility.

TravelAlbertaElevator2

Travel Alberta brings the slopes to the elevator

The tourism co has created faux gondolas, aimed at whisking potential travellers in Calgary and California to the Rockies.

TravelAlberta

Travel Alberta gets winterized

The tourism co aims to show that it is a competitive travel destination with a new brand message and ad campaign.

Fibre

Mucho Burrito bows spicy ad

The QSR’s first Canadian ad campaign doesn’t shy away from controversy.

News

Educate yourself first

Making a financial investment isn’t a joke, but the Alberta Securities Commission (ASC) is putting a light-hearted spin on the topic in a new campaign created by Calgary’s Parallel.

News

New channels poised to cool hot market

The Wild West gets a little wilder as players scramble for TV, radio licences

News

Mott’s spices up Stampede promo

After six years as a sponsor of the Calgary Stampede, Mott’s Canada, of Mississauga, Ont., is spicing up the relationship to include promo teams that will sample product at the grounds and off-site venues

News

What should the beef industry do in the wake of mad cow?

Remember that Tears For Fears song, ‘Mad World’? Scratch that. It’s now a ‘Mad Cow World’ and beef marketers face a stiff challenge in the wake of the first Canadian outbreak of Bovine Spongiform Encephalothapy (BSE) since 1993.

News

Les Kahl, CD, Brown Communications

In his 15 years on the job Les Kahl has hopped around Western Canada (and a variety of agencies) from Winnipeg to Calgary to Vancouver and now back again to Cowtown.

News

Inglewood: hooker central no more

There’s nary a prostitute around Calgary’s Inglewood neighbourhood anymore, as a couple of rednecks discover in a new TV spot by agency Push.