Awards

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Rethinking social apps

How three brands delivered messages by tweaking the common approach to popular platforms.

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Bold and brazen hits the mark

How taking risks and pushing boundaries is taking cause marketing to new levels.

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Utility in small packaging

Brands made parchment paper, cardboard boxes and drink trays work a bit harder for extra engagement.

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Sid Lee and Loto-Quebec win Grand Crea

Lg2, Bleublancrouge and Rethink were also winners at the awards gala recognizing Quebec’s top creative advertising.

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Targeting tactics with a digital bent

Using new platforms helped these brands meet younger consumers where they already live.

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Who snagged an AToMiC Award?

Winners from Wednesday’s gala include SicKids and IKEA, each taking a Grand Prix for smashing advertising conventions.

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Get your Agency of the Year submissions ready

The deadline for agencies to submit their intent to enter the competition has been extended to May 25.

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Who’s in the running for a Shopper Innovation Award?

The jury has picked the finalists for this year’s awards program, with the winners announced on April 30.

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Calling all strategic thinkers

Work that solved complex problems can now be entered in the 2018 Strategy Awards, which opens with three new categories.

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2018 CRC: Behind CDSS’ marketing strategy

Why the #2 brand on this year’s list is tackling life stages through more systematic marketing.

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2018 CRC: Lg2′s gender balance

How strong female leadership is impacting the #2 CRC agency’s work.

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Up to the Minute: Abacus hires CRO

Plus, Esther Garnick PR wins This Works, Astral announces first Carte Blanche jury and more news you may have missed.

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2018 CRC: IKEA’s wonderful world

From quirky to inclusive, the #3 brand on this year’s list shifts its marketing toward CSR.

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2018 CRC: From ad world to fintech

The #1 planner Jason Chaney on how he’s applying his CSO skillset to his new post at Koho.

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Canada moves up on Warc 100

Zulu, Leo, Ogilvy and FCB/Six crack the global list of the industry’s most effective agencies.