Awards

Ikea

AToMiC Awards finalists revealed

Leo Burnett and Ikea Canada take the most nods, with John St., Taxi, Tribal DDB and Zulu Alpha Kilo also earning multiple finalist mentions for the awards, which will be handed out May 23.

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Young Lions and Young Marketers shortlists announced

The final three teams in each category will be announced at next week’s CMDC conference.

Audi

Zulu Alpha Kilo and Grey Canada win Gold at ADC Awards

Zulu also picked up Silver for its “Quattro Experience” for Audi, while Taxi, Leo Burnett and Calder Bateman were among the other Canadian agencies to nab honours.

Madelaine Saint-Jacques

Madeleine Saint-Jacques awarded the Prix Hommage

The AAPQ handed out the first-ever award at last night’s CREA awards.

CTC

DDB sweeps the AME awards

The Vancouver-based agency takes home top prizes for its work for the Canadian Tourism Commission, as does its digital arm Tribal DDB for client Best Buy.

Mastercard

MasterCard’s Stylicity wins Grand Prix at Shopper Innovation Awards

The credit card company and its agency MacLaren McCann pick up the top prize at the inaugural award show. McDonald’s and Tribal DDB also win big, as do James Ready and Leo Burnett.

Mastercard

Shopper Innovation Awards: Grand Prix

MasterCard picks up the biggest honour of the show for its Stylicity program.

McDonalds2

Shopper Innovation Awards: Targeting

McDonald’s picks up another Gold, and GoodNites wins Bronze for effectively targeting moms.

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Shopper Innovation Awards: Tech breakthrough

McDonald’s takes Gold, Rockland Mall’s virtual fashion experience win Silver and Sobey’s Moodie Foodie app takes Bronze.

McDonalds

Shopper Innovation Awards: Original idea

McDonald’s picks up Gold for answering consumers’ questions, while Gotstyle and Maynards both take Silver.

Loblaw

Shopper Innovation Awards: Integration

Gold honours in this category go to Loblaw for “BBQTown” and MasterCard for “Stylicity,” while Maynards picks up Silver for “Make your Face a Maynards.”

DOVE.RealWomen

Shopper Innovation Awards: Global adaptation

Dove wins Silver for making real women famous, and Bronze for recruiting real hair stories. Depend also picks up Bronze for getting Canadians to try it on.

PictureSummary

Shopper Innovation Awards: Out-of-the-box retail

RBC takes the Gold for its new retail format, Walmart wins Silver for its Outdoor Living Centre and Sobeys takes Bronze for its Moodie Foodie app.

JamesReady.Awesome

Shopper Innovation Awards: Loyalty

James Ready picks up two Golds for building a loyal fan following, while Air Miles wins Bronze for its “Check-in Challenge.”

Unilever

Shopper Innovation Awards: Changing behaviour

Changing consumer behaviour is never easy, yet Unilever and PepsiCo manage to do it, winning Silver and Bronze respectively.