Awards

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CASSIES Silver: Tetley Infusions targets powder addicts

John St. and Tetley Canada ask Crystal Light drinkers to break the habit, and they do just that.

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CASSIES Silver: Molson Canadian 67 targets non-beer drinkers

CP+B and Molson Coors Canada find a new way to position a low-cal beer, reaching out to those who choose wine, cocktails and coolers.

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CASSIES Gold: ‘It’s all good’ for McCain revamp

Taxi’s campaign announcing the elimination of unpronounceable ingredients leads to a spike in sales and public perception.

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CASSIES Bronze: Yellow Pages unveils its 360º Solution

The brand dramatically improves its digital credentials with small business through a campaign by Taxi 2.

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CASSIES Silver: Boston Pizza becomes a wing expert

Taxi’s creation of the Flatties & Drummies Association make wings the fastest selling item on the menu.

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CASSIES Bronze: Telus goes pink

A Facebook campaign by Taxi Toronto raises money for breast cancer while building sales.

Jeff Da Silva

Art & copy runners-up

We got the vital stats on Jeff Da Silva (formerly Proximity) and DDB’s Neil Shapiro, Chris Moore and Daniel Bonder.

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Agencies: full list

Where did your agency rank in our Creative Report Card? Read on to find out.

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Advertisers: full list

From James Ready to Xbox, we’ve got the full rankings for advertisers in this year’s Creative Report Card.

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Art directors: full list

For the complete list of ADs included in this year’s Creative Report Card, read on.

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Copywriters: full list

Who’s got a way with words? See the full rankings for this year’s Creative Report Card.

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Creative directors: full list

See how the country’s best CDs ranked in this year’s Creative Report Card.

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Back Page: The new Creative Report Card points system

Get your calculators ready! There’s a slew of new ways to earn points for next year.

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Other Leo award winners

In addition to the agency’s knockout work for James Ready, Leo Burnett nabbed points through campaigns for Bounce and Raising the Roof.

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Call for entries: The Cause + Action Awards

Submissions are now open for strategy‘s annual awards celebrating brands that are making a difference.