C-Suite

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Nominate your 2018 Marketer of the Year

Whose savvy and leadership deserves recognition on our upcoming list?

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Embracing risk key to digital transformation

Can Canadian businesses overcome their conservative reputation to transform?

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Three tips for big CPG brands looking to be more nimble

Neetu Godara sees ways her startup’s marketing approach could have helped her at Pepsico.

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Fast Facts: March of the virtual employees

Publicis’ AI assistant Marcel caused a stir, but many companies expect investments like it to help keep talent.

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AMA opens mentorship applications for 2017

The annual Mentor Exchange is looking for hungry, mid-career executives to partner with senior leaders.

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Unilever sees big hiring changes thanks to online games

New analytical partners have automated the interview process and made it more efficient.

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Expect a boom in cognitive computing spending

Half of global CEOs expect to integrate it into business operations over the next three years.

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Business leaders are signing on to #GoSponsorHer

A social media challenge has attracted prominent executives keen to help women advance their careers.

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Enercare’s data renaissance

An expanding company with legacy systems finds itself in the middle of a total tech overhaul.

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Fast facts: The changing role of the CEO

KPMG’s latest CEO survey shows many are investing in an expanded personal skill set.

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Betsey Chung is TD’s new Canadian banking CMO

Chris Stamper shifts to a new executive role while a BMO vet joins the organization.

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Sun Life takes sustainability beyond the environment

For Melissa Kennedy, sustainability is as much about the company as it is about the earth.

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L’Oreal Canada’s new CMO has digital priorities

Stephanie Binette’s plan for moving the beauty brand deeper into digital and consumer relevance.

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Tim Hortons’ plan for its multi-agency model

Thinking of expanding your agency rosters? Tim Hortons’ head of marketing gives you the pros and cons.

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Cara’s quest for relevance

Using in-house expertise and market insights to connect with diners and stay competitive in a cut-throat business.