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Aimia names Maggie Fox its new CMO

The company fills John Boynton’s position as Aeroplan readies for Air Canada’s departure.

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Fast Facts: The slow road to digital transformation

Smart Insights polls marketers on transformation, the martech stack and testing for investment.

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The mission for Chef’s Plate’s next marketing VP

With competition in meal kit delivery ramping up, a successful Canadian player goes looking for its next brand steward.

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Marketers rarely look within company walls for advancement

Hiring policies share the blame for shortened CMO tenure, a new study suggests.

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The Quickfire: What keeps the AMA’s Russ Klein up at night?

The former Burger King global marketer on ethical dilemmas and why awards matter.

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Consumers show the preferred path for brand contact

CMO Council reports shoppers don’t necessarily need brands to be “everywhere.”

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Sustainability is about specifics for Kruger

Steven Sage says being vague helps no one, even when you fall short on meeting your goals.

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Fast Facts: Shiny happy marketers

Marketers and creative professionals are more satisfied with their jobs than those in other corporate roles.

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Nominate your 2018 Marketer of the Year

Whose savvy and leadership deserves recognition on our upcoming list?

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Embracing risk key to digital transformation

Can Canadian businesses overcome their conservative reputation to transform?

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Three tips for big CPG brands looking to be more nimble

Neetu Godara sees ways her startup’s marketing approach could have helped her at Pepsico.

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Fast Facts: March of the virtual employees

Publicis’ AI assistant Marcel caused a stir, but many companies expect investments like it to help keep talent.

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AMA opens mentorship applications for 2017

The annual Mentor Exchange is looking for hungry, mid-career executives to partner with senior leaders.

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Unilever sees big hiring changes thanks to online games

New analytical partners have automated the interview process and made it more efficient.

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Expect a boom in cognitive computing spending

Half of global CEOs expect to integrate it into business operations over the next three years.