Campaign

Scores

Scores Rotisserie personalizes the salad bar

The Quebec-based restaurant chain puts choice at the centre of a campaign for its revamped offering.

Iogo

Iogo Proteine energizes the umlaut

The brand’s fun-loving punctuation marks are enlisted to help launch new flavours in its energy-focused product line.

Gourmet2

Where should Renee’s dressings go in the fridge?

The Kraft Heinz brand embraces its limited shelf life in its first TV campaign in several years.

worldvision

World Vision makes a love connection

The international aid organization looks to differentiate by focusing on the positive outcomes of donor support.

Farnham

Check it Out: Farnham’s bitter outlook on life

The Quebec microbrewery casts a dark cloud over everyday occurrences in its latest celebration of bitterness.

Agropur

Agropur takes an animated approach in new creative

The dairy cooperative’s second masterbrand campaign tries to drive home the economic benefits of its business model.

testicularcancercanada

Testicular Cancer Canada gets ballsy

The organization takes a more disruptive approach to stand out during Testicular Cancer Awareness month.

SWarning

CDSS makes ‘Anything But Sorry’ more explicit

The organization uses creative ad placements for its “bad word” messaging in phase two of its current campaign.

godaddyttc

GoDaddy enables the next big ideas

A new campaign and social play aims to show how quickly new business concepts can be given an online platform.

childrenmiraclenetwork

Children’s Miracle Network aims for impact

The charity moves away from stunt marketing in an effort to show the difference its fundraising makes.

Kijiji4

Kijiji shakes up its creative approach

In a new campaign, the classified ads site shows how it can make life’s transitions more exciting.

Clove Lead

Clover Leaf creates an ‘All Natural’ campaign story

The tuna brand hopes to spread awareness of its reformulated products and the fact that canned fish isn’t necessarily less healthy.

QuebecTourism1

Quebec tourism alliance shifts to year-round approach

The tourism group has launched the “Let Go” platform to reach travelers with documentary-style, influencer-inspired content.

SCNSAL17002_Salinex_OOH_Pregnancy_E_7

Salinex wants consumers to take a deep breath

The nasal care brand’s first campaign in three years aims to drive differentiation in a highly functional category.

BodyShop_animal

The Body Shop’s grassroots approach to pet activism

The cosmetics company is leaning on pet influencers to bring an end to animal testing in Canada.