Campaign

Subway

Subway launches its latest millennial-focused campaign

The playful creative promotes new bread and guac options to align with the company’s recently launched platform.

easy

Easy Financial looks to its customers’ future

The nonprime lender positions itself as a company that helps average Canadians build long-term stability.

RMH BC2

Ronald McDonald House BC runs first mass campaign

The non-profit amplifies its mission to eliminate distance between families and their sick children.

Medicinal Cannabis In A Plastic Bag And In A Cigarette - Alternative Medicine

Fire & Flower brings on new VP

The prospective cannabis retailer hires Isaac Watson to lead development of product lines and customer experience.

velux

Velux aims to save the “indoor generation”

The skylight company makes a push beyond home builders with a dramatic look at the effects of spending time inside.

Home Depot

Home Depot shows the pains and gains of DIY

The home improvement retailer moves beyond humour in a new campaign for the Quebec market.

Trump

IFEX calls out international leaders over press freedom

A new campaign imagines what would happen without journalists to hold politicians accountable.

Lequipeur

L’Equipeur renews push for casual wear in Quebec

Mark’s French counterpart turns to influencers in the second iteration of its “Equipe pour tout” platform.

Rethink

A flag to stop LGBT violence in its tracks

Montreal’s Fondation Emergence created an installation to show how working together is the best way to support LGBT communities around the world.

Taco Bell Canada

Taco Bell sends fans to Texas

The QSR is promoting its latest Naked Chicken Chalupa creation by giving away a trip to a ranch.

CAMH

CAMH calls on government and society for change

The hospital’s new campaign highlights prejudices and discrimination faced by people who suffer from mental illness.

No Frills

No Frills finds pride in being a ‘hauler’

The discount grocer defines what it means to shop for less in a campaign that plays to the brand’s cultural cachet.

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Lyft launches first out-of-home campaign in Canada

The ride-sharing company tailors its inclusive brand message to Torontonians on the go.

bgcc

Boys and Girls Clubs of Canada is all smiles

A new campaign shows how the organization’s services benefit Canadian youth and combats the idea that they are “underprivileged.”

Ebay-Yonge

EBay strives to end brand misconceptions

The site doubles down on the key themes of last year’s global platform with new Canadian creative.