Cannabis

Medical Marijuana/ Cannabis And Accessories

How do consumers feel about legal cannabis?

A survey shows where consumers might prefer to buy pot and how it could impact sales of products in other industries.

Medicinal Cannabis In A Plastic Bag And In A Cigarette - Alternative Medicine

Cannabis advertising rules come closer to passing

The Senate’s line-by-line reading of Bill C-45 begin to provide some certainty around what will and won’t be allowed.

David Pullara

Hill Street’s first CMO to help launch cannabis-infused beverage line

David Pullara will help the alcohol-free beverage co. enter the space following cannabis legalization.

Fleurish Cannabis Inc--Fleurish Cannabis Announces Creative Part

Fleurish Cannabis partners with Apt. 3304

The recreational brand targeted at women worked with the boutique agency to develop its visual identity.

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Organigram unveils recreational cannabis brands

The licensed producer is focusing on sophistication, quality and even humour in its new adult-use brands.

Large Indoor Marijuana Legal Recreational Commercial Growing Operation

Aurora Cannabis to acquire MedReleaf

A new cannabis giant is set to be formed with increased production capacity and a wide portfolio of brands.

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Loblaw wants a spot in Newfoundland cannabis market

The grocery store and weed giant Canopy Growth are among those on the path to recreational pot retail in the province.

Medicinal Cannabis In A Plastic Bag And In A Cigarette - Alternative Medicine

Emerald Health Therapeutics picks DDB as AOR

All of the agency’s divisions will contribute to the assignment in support of the cannabis producer’s growth plans.

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Emblem adds to marketing leadership

A new CMO and in-house creative director are among the additions at the licensed cannabis producer.

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Aphria launches first recreational brand

Solei is meant to demystify cannabis and show “novice” consumers the different occasions it can complement.

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Second Cup to convert some cafes into dispensaries

The coffee chain taps into future demand through a partnership with National Access Cannabis.

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AltaVie aims for the premium cannabis consumer

MedReleaf targets people with no connection to cannabis culture using a new brand focused on mindfulness and “living in the now.”

CrownsPR

How Crowns Creative aims to serve cannabis clients

Former JWT VP Rebecca Brown starts a new shop to sit at the intersection of a booming industry and disruptive agency models.

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Health Canada unveils cannabis packaging rules

Limited branding will be permitted on plain packaging that prioritizes health warnings and product information.

Medical Marijuana/ Cannabis And Accessories

Emblem picks No Fixed Address as AOR

The licensed cannabis producer aims to have its first marketing initiatives in market ahead of legalization.