Cannabis

cannabis

What will weed retail look like?

A look at what we know so far about how the sale of recreational cannabis will work from province to province.

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Nuuvera names new president, agency partner

The cannabis company enlists Venture Communications and a Steam Whistle co-founder to fuel its global ambitions.

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British Columbia opts for hybrid cannabis retail model

Both private and public storefronts will be permitted to sell legalized cannabis.

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Tokyo Smoke’s direct approach to uncertain regulation

As one of many brands looking to play in the legal cannabis market, the retailer keeps consumers engaged one-to-one.

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Shoppers Drug Mart to enter medical cannabis market

The Loblaw-owned drug store chain has reached a deal with licensed producer Aphria to sell its products to registered patients online.

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Tokyo Smoke fills its executive ranks

The cannabis lifestyle brand brings in a president, VP of marketing and head of content to prepare for legalization.

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Exploring an opportunity in premium cannabis

Licensed producer Organigram has launched a line extension that will cater to consumers with more informed tastes.

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Check it out: Cannabis strains to end high driving

R.I.D.E. Checks worked with BBDO and producer Beleave to create weed that reminds you not to get behind the wheel.

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Canadians divided on cannabis marketing rules

A survey shows half of the country would prefer advertising restrictions similar to tobacco.

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Quebec enlists SAQ in cannabis plan

The government plans to have 15 stores open by July 1, which will be run by a new subsidiary of the alcohol board.

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Cannabis producers outline their advertising proposal

If implemented, the proposed marketing regulations would be more strict than those for alcohol.

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Manitoba announces ‘hybrid’ cannabis retail model

The province will regulate distribution and wholesale, leaving the private sector to handle selling product to consumers.

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Canopy Growth brings on Ted Chung

The entrepreneur and Snoop Dogg manager will advise the cannabis producer on the development of its content strategy.

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Constellation acquires stake in Canopy Growth

The alcohol giant will provide marketing support and collaborate on a new drink with the Canadian cannabis producer.

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Nick Dean to leave KBS

The agency’s Canadian CEO is departing to join licensed cannabis producer Emblem.