Digital

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Toys ‘R’ Us calls upon the young at heart

To celebrate its 30th, the toy retailer asks consumers to take a pledge to “never grow up.”

Tangerine

Tangerine shows who’s boss in digital

What makes a bank brand digitally excellent? A new Ipsos study reveals who is doing what right.

Tinder

Brands swipe right

Does tapping into Tinder get you admirers or will consumers spurn your advances?

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So you went viral, now what?

It’s every marketer’s dream, but what do you do after your brand’s video is everywhere?

MakeupGenius

L’Oreal Paris gets augmented

We get a sneak peek at the cosmetic co’s plans to make its new tech, which lets users try on different makeup looks, the top beauty app in a month.

film hearts

Agencies in a TIFF: matching lonely film hearts

This new site by Pound & Grain is like Tinder for movie fans.

Dove50th

Dove celebrates a milestone

The brand kicks off a campaign celebrating its own 50th anniversary by feting women on their birthdays.

Wearables_FashionDiscovery

Wearables go beyond the fitness category

On what lies ahead for the tech and why brands don’t need to create their own hardware to get in on the game.

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Next Big Things

From cars that drive themselves to predictive analytics, read up on what the future holds and what it means for brands.

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E-commerce by the numbers

How do Canadians stack up in their online shopping habits compared to the global consumer?

Jibo in home

Mixing artificial and business intelligence

In our second Next Big Thing installment, we examine where cognitive computing could take brands.

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Somebody has a message

Tinder meets Cyrano de Bergerac. Check out the latest social app to hit your smartphone.