Digital

Oikos

Oikos’ Simon and Daniela meet again

Two new campaigns support the Greek yogurt brand’s longstanding “dream snack” positioning.

Popeyes

Popeyes’ fortuitous partnership with the Raptors

How the QSR is getting millennials into its stores through a digital program that rewards fans when the team does well on the court.

Benioff Trudeau

Salesforce to invest $2 billion in Canada

The CRM company will spend five years upping its headcount and geographic footprint.

Samsung2

Samsung aims to ‘Do Bigger Things’ at the Olympics

Why and how the brand has partnered with Team Canada on a campaign to promote its latest smartphone.

CBC Olympics2

CBC invites Olympics fans to stay up late

The pubcaster wants Canadians to do whatever it takes to watch the PyeongChang games, despite the time difference.

digitalads

CMA to work with Ayima on digital properties

The digital agency will help the marketing association improve its online presence and SEO.

Taco Bell Canada-Taco Bell-s beloved Naked Chicken is back in a

Taco Bell’s over-the-top approach to chicken

To promote its Naked Chicken Chips, the QSR launched an “extra” online menu offering twelve extravagent experiences.

exterior

L’Occitane unveils new digital flagship

The fragrance boutique’s Toronto store is one of three design concepts that reflect the company’s “glocal” retail approach.

McDavid

Check it out: Connor McDavid scores for CIBC

The bank couldn’t resist punning on the hockey star’s financial “goals” in spots where he makes a surprise appearance.

DairyFarmers

Dairy Farmers asks: Does Santa really drink all that milk?

The organization’s first holiday campaign leverages a longstanding tradition to help it connect with consumers on an emotional level.

JustAsk5

Volkswagen has Golf owners do the heavy lifting

Through a new online platform, prospective buyers can have their questions answered by the real experts: actual Golf owners.

Fisherman's Friend2

Fisherman’s Friend forges ahead with Suck It Up

The brand’s new online spots are part of a series that have helped it reach significant sales growth.

Source

The Source continues its transformation

The retailer’s holiday campaign reinforces its position as a store offering top brands, one-to-one service and must-have gifts.

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DAOY Gold: FCB doubles down on digital

Agency-wide training unlocks digital potential, leading to a second consecutive win.

fintechanimated

CMOs plan to boost digital spend

But Gartner also reports just 15% of marketing execs expect a significant budget increase next year.