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Smirnoff urges people to ‘stay open’ in new platform

The vodka brand builds on its definition of “good times” to include the national spirit of diversity and inclusion.

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DivaCup gets cheeky with first major creative push

The femcare brand taps into relatable “period paranoia” for North American TV campaign.

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2017 Brands to Watch: How Saje struck oil

The natural skincare company is sprouting up everywhere.

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2017 Brands to Watch: Collective Arts’ chameleon can

The Hamilton brewer designs its brand purpose into its labels.

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2017 Brands of the Year: Rethink rejigs the non-profit model

Up next: continental expansion and tween outreach.

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2017 Brands of the Year: A robo-advisor’s human touch

Canadian startup Wealthsimple has grown globally by putting humanity at the core of its brand.

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The New Establishment returns for 2018

New Establishment: Media merges with Marketing’s 30 Under 30 to celebrate young innovators.

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2017 Brands of the Year: Cheers to SAQ’s CRM success

Quebec’s liquor retailer makes it very personal.

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2017 Brands of the Year: A&W stays rooted in real

The QSR is growing among millennials thanks to a commitment to more real ingredients and less packaging waste.

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2017 Brands of the Year: Nissan doesn’t play it safe

How a commitment to building drivers’ confidence has made the auto brand stand out in the highly competitive SUV and crossover market.

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Last day: Vote on the 2018 Marketer of the Year

Sept. 29 is the last day to vote and also weigh in on the state of the industry in our annual survey.

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The gin is in

Craft distilling is catching on, and brewers are getting in on the mix.

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Here are the 2017 Promo! winners

The awards recognizing the best brand activation programs were handed out in Toronto on Tuesday.

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IKEA opens up the possibilities

The brand debuts its new Rethink-created platform with an anthem showing how it’s here for the “many.”

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2017 Agency of the Year shortlist revealed

Here is the last batch of finalists for the awards to be handed out in November.