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Throwback Thursday: the news of the year

We check out the biggest headlines, moves, account shifts and brand stories from the past 12 months.

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Exclusive: Why Helen Pak returned to agency life

After a short stint at Facebook, Havas’ new president and CCO tells strategy why she was attracted to the revamped agency.

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Telus wants to help you make a web series

With a new four-part “awkward” web series from Cossette, the telco wants to reach a younger creator audience to test out the storytelling space.

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What keeps David Bigioni up at night?

Molson Coors’ VP marketing talks about finding efficiencies, managing data and fostering talent in a world where it feels like nothing is allowed to fail.

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Antoinette Benoit’s plan for McDonald’s

The new SVP marketing at the QSR talks about accelerating digital, agency relationships and why, even with the success of McCafe, the chain will always be a burger joint at heart.

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More than big and blue: BMO channels the human touch

In a bid to make finances less lonely, the bank is rolling out a massive masterbrand campaign focused on how it can help.

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What keeps Stephane Berube up at night?

L’Oreal’s CMO chats about the dearth of consistent measurement tools, transitioning to a digi-first organization and marketing in a world without boundaries.

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What keeps Andrew Zimakas up at night

The CMO at Tangerine on dealing with the cult of busy, keeping consumers’ trust and finding true campaign integration.

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Coffee Crisp’s survival guide

Strategy looks back at how the chocolate bar fought fierce competition to become a Canadian icon in 75 short years.

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What keeps Christine Kalvenes up at night?

Just six months into the role, the new CMO of PepsiCo Foods looks at the hurdles to innovation, fear of missed opportunities, drowning in data, and what the CPG is doing about it.

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The weird, the hysterical and the ugly

On this Friday morning, take some time to check out the creme de la creme of Agency of the Year videos. You won’t regret it.

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Taxi and Canadian Tire nab top B!G honours

From particularly Canadian executions to a driving playground for movie-goers, check out this year’s B!G winners.

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Leo Burnett wins AOY

Missed last night’s show? Here’s a quick recap: John St. and Lg2 tied for Gold Digital AOY, OMD picked up top spot on the Media AOY list and North Strategic won our inaugural PR AOY. Check out who else placed at this year’s awards.

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Throwback Thursday: strategy in 2010

For our 25th anniversary, we’re travelling through time. In ’10, print tried a reinvention and adland bid farewell to a design legend.

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Rethink wins Coors Light

It’s the third time in two years that the Molson Coors line has shifted shops.