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frankoak

Frank + Oak escapes from fashion traditions

The company is adopting a new strategy, breaking away from seasonal approaches to new product launches.

BP

Boston Pizza ‘gathers round’ a new strategy

Why the restaurant brand is moving away from its sports-centric approach.

StellaCollab_CP

Stella Artois thinks inside the box with Chef’s Plate

The meal kit delivery company looks to appeal to summer hosts with a new brand partnership.

PizzaPops

Pizza Pops are weird (and proud of it)

The General Mills brand embraces the odd, taking a new social approach to connect with teens.

emojicrop

Tech in Action: Data-driven emoji alerts

Out-of-home ads use real-time data and characters from The Emoji Movie to inform drivers about road and weather conditions.

hugeev2

Huge makes two big additions

A new general manager and group director of creative join the growing agency as it expands it service offering.

AOY

Meet the 2017 Agency of the Year juries

Here are the five panels for this year’s competitions, including the new Design category.

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Lg2 wins Under Armour

As the brand’s first AOR in Canada, the shop is tasked with developing creative for its global hockey strategy.

Photo 1_The Gooey Chewy

How Hershey is making baking a summertime affair

A Toronto pop-up also serves as a way to drive awareness of non-traditional Chipits flavours.

Haloscope_06-compressor

American cult beauty brand Glossier launches in Canada

The brand built on Instagram and peer-to-peer recommendations has come north.

Molson

Molson Coors names new CMO

Martin Coyle joins from the company’s U.K. and Ireland division to take over marketing for Canada.

bmw-564950_1920

BMW picks FCB Canada

The luxury automaker brings on a new AOR as it looks to realign its brand strategy and enhance its market position.

A-W Food Services of Canada Inc--A-W Canada declares Saturday Ju

A&W taps craft beer’s atmosphere

The QSR makes a switch to a more natural root beer, creating a brewery experience to promote the change.

Mad Radish-Mad Radish promises Canadians food that tastes as gre

Mad Radish tries to warm up the salad concept

Some of the minds behind David’s Tea want to start the new wave of salad restaurants.

esteelauderbot

Estee Lauder brings AR to a chatbot

The “conversational lipstick advisor” is the brand’s latest application.