Food+Beverage

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Boston Pizza’s new model for fundraising

Why the restaurant has clarified the message and increased marketing for its annual Kids Card fundraiser.

NYF

Check it out: New York Fries goes Italian

The QSR taps Gordon Pinsent for radio spots pushing its latest poutine.

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McDonald’s takes a trip to the farm

The QSR continues to push transparency by answering kids’ honest questions about where its food comes from.

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Quaker stays true to its values

The latest online masterbrand video shows how the CPG co supports Canadian parents in the decisions they make.

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Catherine Laporte joins DavidsTea

The former Aldo marketer will lead the brand’s promo efforts as it continues to tap into the $1.5 billion-a-year industry.

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Iogo gets kids to eat their vegetables

The brand’s Nano line is infusing natural ingredients and convenience messaging into a redesign and in-store program.

Love with Food announces international expansion to Canada

Love With Food delivers snacks and insights

The California-based company comes to Canada with a subscription box that brands can use to sample their products.

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Check it out: Boston Pizza’s Jays fan camp

The restaurant chain has partnered with the team to give baseball lovers a true fan experience.

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Take a walk on the dessert side

Snack bars don’t scream “after dinner treat,” but that won’t stop Fibre 1 from tackling the evening.

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Are foodies losing faith in big companies?

Consumers prefer buying from local producers than mainstream supermarkets, according to a new study.

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Tim Hortons heads to Southeast Asia

Following a master franchise model that’s proven successful for Burger King, the coffee chain is entering the Philippines.

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Philadelphia highlights the positive

The Kraft Heinz brand’s new campaign from AOR Leo Burnett aims to build equity with more emotion.

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Cheerios go gluten-free

Following the move in the U.S., General Mills says cheerio to wheat, rye and barley in its whole oats supply for the market here.

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Check it out: McDonald’s secret lives

The QSR helps promote The Secret Life of Pets with its latest Happy Meal push.

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Natrel’s Milk Bar comes to Toronto

The location launches with decor and a signature drink specific to the city as the brand also pushes its new iced coffee.