Food+Beverage

Awake aims to hit the right note with music fans

Eschewing sports and movies, the caffeinated chocolate bar melts into a new partnership with Universal Music.

Danette’s indulgence play

How Danone’s latest arrival is poised to address an unmet need from the brand’s yogurt lineup.

tims

Tims leaves customers in the dark

For its new Dark Roast launch, the coffee co took a risk turning out the lights to heighten the senses.

krustythecone

Finding Sweet Jesus

The latest venture from OneMethod’s Methlab takes a stab at frozen treats.

lays

Do these chips taste a bit green?

For its latest round of “Do us a Flavour,” Lay’s coordinates taste and colour.

butter chicken

Milking the cooking experience

The Strategic Milk Alliance hopes to tantalize your taste buds with a new digital cooking show.

spellegrino

San Pellegrino gets cooking

What goes best with a culinary experience? Ditch the wine and grab a nice cold glass of…water?

dempsters

Check it out: Dempster’s toasted flip book

To battle stagnation and share decline, the Canada Bread brand makes things personal.

Copied from StreamDaily - Snack Time

Snack Time web series to roll out on Tumblr

Created by Milk West and DDB Canada, the teen-targeting ad campaign debuts on YouTube but offers bonus content on Yahoo-owned Tumblr.

shutterstock_126127955

Want a good movie review? Dish out the popcorn

Orville Redenbacher tries its hand at mood manipulation (but in a rewarding way) for its latest campaign.

milk

Milking your mind

The Strategic Milk Alliance wants to delve into your head and tell you what you’re craving.

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