Food+Beverage

dfo

Dairy Farmers of Ontario hope to do it right

The industry association celebrates tradition in an integrated campaign aimed at young parents.

oetker

Dr. Oetker goes Francophile

The brand best known for frozen pizza makes a move into dessert space with new brand and French theme.

Beyond Burger_Summer 2018 (2)

Beyond Meat comes to Canadian grocery stores

The much-hyped plant-based protein company is bringing its burger to 3,000 stores across the country to reach even more “flexitarians.”

Kids-Eating

Food marketing bill would limit most grocery products

University of Calgary research highlights breadth of Health Canada restrictions as Bill S-228 awaits final approval.

nathan-dumlao-290152-unsplash

Miele spills the beans on how to cook with coffee

The high-end brand is hosting private dinners to show existing customers how to get the most out of their appliances.

bc dairy-ad

BC Dairy wants to get back to milk’s fun moments

The association representing the province’s dairy farmers puts the focus on the “good times” amid declines in consumption.

dennys

Major Tom named digital AOR for Denny’s

The agency will lead a full revamp of the diner’s online presence.

earths-own-oats

Earth’s Own calls for plant-based revolution

To go beyond the category’s typical functional messaging, the non-dairy brand is rebranding with a focus on sustainability.

YongeDundascropped

Country Harvest helps fuel the go-getters

The Weston brand takes a less product-focused approach to reach younger consumers driving new demand in bread.

DFC

Dairy Farmers pulls ad after Ad Standards complaint

Claims about growth hormones made in a recent campaign drew complaints from animal rights activists.

cobsbread

Cobs Bread touts the perks of being a franchisee

The bakery chain focuses on people and community to compete with improved offerings from grocery and coffee chains.

Greenfield

Greenfield Meat shows the impact of farming practices

The Maple Leaf brand is aiming to educate consumers on why it’s important to buy meat raised without antibiotics.

Saputo

Saputo to acquire U.K.-based Dairy Crest

The deal, estimated at $1.7 billion, will see the Montreal dairy giant enter the U.K. market.

thekegsherway

The Keg picks Rethink as creative partner

The steakhouse chain makes its first agency change in more than 20 years.

Food Trends

Appetites growing for flexitarian diets and edibles

Research by the University of Guelph and Bob’s Your Uncle identifies the impact of this year’s food trends.