Industry Moves
Casacom expands, adds creative studio
The firm grows its content creation capabilities to amplify the reach of its PR programs.
Edelman names EVP and national health lead
Joined by two other recent hires, Joanna Wilson returns to the firm after leading the healthcare team at National Public Relations.
Inside Lg2′s new data and insights practice
New VP Anne-Marie Castonguay explains how the group will bring CRM, AI and internal insights to creative projects.
Forsman & Bodenfors names CEO
Melanie Johnston has been hired from DDB to lead the newly merged agency’s Canadian operations.
Up to the Minute: Matt Chong named president of AMA Toronto
Plus, Adviso adds twelve new hires and Nata PR wins business from Agropur.
Sparking a career pivot
The Marketers x Mentors program, set to kick-off in the new year, will support mid-career staff looking to make a change.
Brent Choi leaves JWT
The president of the Canadian operation and CCO for global brands departs as the agency continues to pursue a collaborative creative model.
How Spence Diamonds’ new CMO plans to grow the company
Veeral Rathod sees parallels between the apparel and diamond industries.
KBS merges with Forsman & Bodenfors
MDC creates a new global agency with 700 employees in eight cities, including Toronto and Montreal.
Lg2 names new VP of strategy
Sophie-Annick Vallee has been hired from Cossette to lead the agency’s offering in Montreal.
Rethink adds new CD in Toronto
Dhaval Bhatt joins the creative team following a string of new business wins for the agency.
Momentum Worldwide Canada names first ECD
Raul Garcia joins from David&Goliath as the experiential agency shifts towards being creatively led.
Up to the Minute: Prime Marketing adds new VP
Plus, LP/AD to help launch cannabis wellness supplement brand Livli and The Siren Group wins MCI Group Canada.
CloudRaker opens shopper practice
After hiring Kris Matheson as executive director in Toronto, the agency will help launch the Goods & Commerce platform.
Corner Office Shifts: Hallmark Canada’s new president
A round-up of senior-level changes you may have missed.
