Innovation

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Zulu Alpha Kilo gets its first U.S. client

The agency has been named AOR for connected home platform Wink as it aims to build momentum south of the border.

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Prepping for AI

Where decision makers are directing their resources in anticipation of machine learning’s increased importance.

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Why do ‘big ideas’ seem so elusive?

The Idea Suite’s Fiona Stevenson and Shelli Baltman on how marketers can move past the excuses this year.

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Start! Stop! Change!

We gathered five Canadian marketers to talk about what the industry needs to start doing, stop doing, or change, from the way they innovate to data collection.

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The Idea Suite bolsters leadership team

Former P&G marketer Alexandra Glover joins the research-driven agency as director of innovation.

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Behind the hype of Pokemon Go

Now that the blockbuster mobile game has officially launched in Canada, do marketers really need to care about it?

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Cannes 2016: Crafting a new view of innovation

SapientNitro’s global CCO Donald Chesnut and Toronto head Alyssa Altman talk about why craft is often the missing ingredient for truly innovative ideas.

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Johnson & Johnson brings innovation lab to Canada

JLABS @ Toronto will provide 22 life sciences start-ups with the space and resources to grow.

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What had SXSW buzzing this year?

Why VR and Snapchat were on everyone’s minds during the annual innovation conference.

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Gadgets you wish you thought of first

Hundreds of startups pitched their seriously smart ideas at SXSW. Here are four you need to know.

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2016: less shiny?

Publisher Mary Maddever asked some industry folks to weigh in with predictions for the year ahead.

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Scotiabank’s factory focus

The bank launches a Toronto tech hub to stay on the cutting edge in an increasingly digital category.

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Signs of the sky (not) falling

Publisher Mary Maddever looks past the doom and gloom of agency consolidation, and extols signs of reinvention.

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The drones are coming

Catch up on the state of drone delivery, as players beyond Amazon jump into the mix.

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How to find the next (real) big thing

Publisher Mary Maddever on authenticity fatigue, and going beyond wows and likes.