Mobile

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Walmart launches shopping app

The new mobile app allows customers to schedule grocery pickup and browse the weekly flyer.

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Behind the hype of Pokemon Go

Now that the blockbuster mobile game has officially launched in Canada, do marketers really need to care about it?

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Why walk when you can hop?

Zulu Alpha Kilo just won Black’s Billy Bishop contest after devising a 900-foot-long hopscotch board for ParticipAction.

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Starbucks expands mobile ordering across Canada

The coffee co expands the service, just weeks after announcing a controversial change to its rewards program.

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CASSIES Silver: Doritos holds out for ketchup

How far would you go for a bag of chips?

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Subway expands Wi-Fi loyalty program

After a successful pilot, the QSR is rolling out its mobile coupon delivery to 600 locations.

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Princess Margaret Cancer Foundation ups its game

The charity teams up with a video game to reach a new generation of potential donors.

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Rethinking brand utility

Taxi’s Thomas Kenny on why there’s nothing wrong with focusing on your core offering.

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The future of high-tech payment

Which payment methods are consumers ready to use more often?

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On the cusp of a “look up movement”

Brands should help get people to put down their phones, and Marketelle’s Jessie Sternthal explains why.

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Tostitos serves up tasty tweets

The brand takes to Twitter to instantly deliver recipes featuring anything fans might be craving.

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Starbucks brings mobile ordering to Canada

The coffee giant lets Toronto-area customers skip the line with the new service.

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TD partners with Flybits on mobile

A more personalized banking app is on the way, which will use everything from location data to device settings and even weather.

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Next Big Things: Mobile tech will make everything smarter

Apps become their own devices, a path-to-purchase that follows you and other predictions of what’s to come.

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Carl’s Jr. and PayWith launch Rewards App

The expanding QSR is hoping to compete in the overcrowded burger space with a payment and loyalty app.