Out-of-home

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The positive effect of giving back

Don’t throw out that old hat. Le Chaînon’s new campaign shows how it can be put to good use.

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Check it out: Lego’s new perspectives

The toy brand has a new angle on promoting Legoland by combining two techniques.

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Help a comic out

SiriusXM and Taxi 2 make an appeal to help out Canadian comedians, for the good of society.

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Canada takes three more Lions (out of) home

Leo Burnett, Lg2 and Brad collect Silver and Bronze hardware for creative featuring beers, balls and blocks.

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Helping Crime Stoppers hold the trigger

To reduce the number of illegal guns in Vancouver, the organization looks to common citizens for help.

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OOH goes high-tech

Check out these innovative outdoor campaigns, made possible thanks to technology.

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Check it out: Mad Jack’s fake out

How the apple lager hopes to pique commuter interest at one of Toronto’s busiest subway stations.

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Nike and Adidas go local

A look at the brands’ down-to-earth running initiatives that skip dialing up the adrenaline.

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Tank creatives win Quebec Carte Blanche

Étienne Goulet and Luc Dupéré of Tank pick up the award for their Teletoon at Night execution.

Cossette and Lg2 pick up Carte Blanche wins

The agencies’ OOH ideas for McDonald’s and Nike have won the Astral competition in Vancouver and Toronto.

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Nike gets Toronto women moving

The brand’s cheeky new OOH campaign has Toronto-specific messaging geared toward the city’s women.

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Spotify wants to soundtrack your life

The music streaming site’s new Canadian campaign is focused on providing playlists for real life.