Retail

Indochino

How Indochino prepares for Black Friday

The men’s retailer’s cross-functional planning committee helped turn the sales event into one of the biggest days in the company’s history.

OnlineShopping

How do online shopping habits vary by region?

Research by Environics Analytics identifies which products are most often bought online across different parts of the country.

High_Res_Strategy

IKEA’s holiday campaign taps the magic of old furniture

The retailer continues to makes sustainability a core part of its brand promise by showing the joy it can bring.

HolidayShopping

Google unveils top searches heading into Black Friday

The tech company crunched the data to show which brands are on Canadians’ minds.

Article-main

Article launches first TV campaign

The direct-to-consumer furniture retailer adds to its marketing mix with two spots that focus on convenience.

McGill-BSRM

Industry members partner on McGill’s new retail school

CloudRaker and a number of retailers will help tackle major challenges at the Bensadoun School of Retail Management.

selfcheckout

Grocery shoppers are hot on self-checkout, cold on buying online

A survey shows what Canadian consumers are looking for from their stores.

caspertavares

Casper brings the power of sleep to centre ice

Maple Leafs player John Tavares stars in the mattress brand’s latest campaign as it continues to expand its reach.

brooke-lark-609899-unsplash

Social to have greater impact on holiday shopping: report

Instagram and YouTube provide a source of inspiration, while security factors will influence online purchases.

hauler_6

The discount grocer with swagger

As it celebrates 40 years, No Frills is doubling down on unapologetic marketing to bring more savvy shoppers into the fold.

drop

Drop acquires AI company Canopy Labs

How bringing the analytics company into the fold will help the app deliver more personalized loyalty experiences.

walmartcanada

Walmart launches holiday campaign with new AOR

Cossette’s first work with the retailer features a teddy bear that aims to build an emotional connection with families.

Scene Gold

Cineplex rolls out Scene Gold paid loyalty tier

Currently available in Edmonton, the pilot is enticing its membership base with ways to earn faster points and get upgrades.

canadiantiretower

Canadian Tire expands click-and-collect options

The retailer is testing automated ways for customers to pick up online orders in store.

Leons

Leon’s expands e-commerce strategy with Shopify

The furniture retailer is creating an AR-driven shopping experience as it moves its sites to the platform.