Retail

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Private paradise

Private clothing labels are gaining in popularity, and retail outlets are making sure the brand benefits

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Blurring the boundaries

Will retail expansion confuse consumers? Analysts don’t think so

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Oddities: A global retail update

California’s Quiksilver has upped the ante for signage in New York’s Times Square

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Flyer measurement is back on track

Three years into the process and one break-up later, the Toronto-based Flyer Distribution Standards Association is back in the boardroom and advertisers and distributors seem finally to be getting along

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Farmer Jack meets Mr. Whiskers

What’s the ultimate testament to the tenderness of a grocer’s beef? How about a gaggle of seniors – minus their dentures – gumming down meat in the back room. This is the wacky premise of one of the spots in a new TV campaign for U.S.-based Farmer Jack by Vancouver shop Rethink.

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Irving: Win extravagant, decadent prizes like this chocolate bar!

Some might think it’s a drag to win a bag of chips in a contest where boats and RVs are up for grabs, but a new campaign to highlight convenience chain Irving Mainway’s Cruisin’ to Win promo makes it a more memorable experience.

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Pharma Plus courts teens

High school kids across Ontario are being treated by Katz Group Canada to a ‘Munchie Mania’ card giving them a free bag of Doritos and Pepsi product with every $20 purchase.

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HBC: From fur to homes to…long distance?

Hudson’s Bay offers long-distance plan

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Build-A-Bear makes tracks for Canada

No doubt a lot of Canadian children tuck teddy bears in at night, but probably not many of the stuffed animals were actually created by their pint-sized nurturers. That’s about to change as St. Louis, Mo.-based Build-A-Bear Workshop expands north of the border.

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How green does your garden grow?

A squirrel gets zotzed by a rogue, gargantuan acorn in a new campaign for Greengate Garden Centre by Calgary-based Highwood Communications.

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DVDs: The Next Big Thing?

Marketers tapping into DVDs with cross-promotions and tie-ins

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Cashing in on the condo boom

With the condo boom, many hip urbanites are living in small spaces. And some retailers are designing condo-friendly furnishings to make the most of those 600 square feet.

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Prada on sale – at The Bay?

Here’s news that would quicken the pulse of Canadian shopaholics: The Bay is taking a run at off-price competitors like Winners by increasing ‘opportunity buy’ offerings to its customers.

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Publicity helps The Art of Hardware carve its niche

Never underestimate the power of publicity. Jeanne Milne, owner of Calgary-based retail store The Art of Hardware, doesn’t.

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Traditional retail marketing is flawed

The traditional marketing model is out of sync with the times. The new realities of the 21st century are radically different from the preceding decades, and significant and fundamental changes must be made to accommodate them. The key to change lies in focusing on the new concept of managing the entire customer experience, both the tangibles and the intangibles.