Social@Ogilvy’s new survey breaks down which social media users are actually advocating for brands.
The brand hopes to reach its millennial target with a music video created by YouTuber Nicole Arbour.
Could Periscopers, who live-stream the world to the world, be the next online superstars?
The retailer gets back to books with its new focus on in-store experts.
The organization has hired agency Colour to bolster its social media engagement.
Taxi’s Thomas Kenny breaks down why brands have yet to adapt to the new social world.
The brand goes to new heights to launch its G4 smartphone.
Pets and humans are “Better Together,” which is why the brand is giving them an award.
Gravity Partners co-CEO Leigh Himel debates creating true social videos vs. just placing TV ads online.
The pasta brand wants families to get back to having mealtimes together with its new online campaign.
The cancer-focused organization puts the spotlight on its researchers for its new campaign.
The new fundraising campaign asks donors to make uniquely Canadian commitments, like wearing toques and eating maple syrup.