Travel+Tourism

Epic

Epic is On Instagram

Ontario Tourism is using Instagram video ads to target sports lovers with its new Pan Am Games spots.

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Toronto airport takes a holiday

Pearson International Airport’s latest activation invites passengers to begin their vacation before even boarding their flight.

wine

A new image for old Montreal

Tourisme Montreal goes simple and modern to create a cohesive picture of what the city has to offer travellers.

Cloud10

Amex adds entertainment to Cloud 10

The brand adds free eBook and music downloads to its Cloud 10 platform at Toronto’s Pearson airport.

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CASSIES Gold: Amex turns envy into instant sales

From free valet parking to premium lounges, the brand highlighted Platinum Card perks at Pearson Airport to boost acquisition.

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CASSIES Gold: WestJet delivers surprising results

It was a happy holiday indeed for the airline when its “Christmas Miracle” video went viral and increased revenue by 86%.

WestJet

WestJet’s big proposal

There’s love in the air, as the airliner helps two guys pop the question. But will consumers love it as much as its previous viral videos?

mtl

Shining a light on Montreal

The city is focusing on its festivals and nightlife to attract a younger crowd from Toronto in its first campaign by Lg2.

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Expedia.ca launches rewards program

Expedia+ lands north of the border, offering the kind of travel rewards a survey says Canadians are looking for.

rving

Putting the wild in childhood

A new creative platform from Go RVing reminds overbearing parents to give their kids a little freedom.

pearsondrop

Shopping at Pearson is looking up

Heads up: The airport’s latest push wants travellers to look to the sky (or ceiling) in a bid to promote its retail offering.

expedia

Inside Expedia’s content play

What happens in Vegas won’t stay in Vegas. The travel site is sending seven Canadians to the city of sin for a big content push.